VLMS Global Pitch Deck Final Updated

[Audio] We are a global company that empowers businesses to succeed in a competitive market by providing expertise in demand generation and lead generation. We assist companies in expanding their digital presence, targeting the right audience, and achieving measurable results that drive growth. Let's work together to explore how this can be done..

[Audio] Sales teams often find it challenging to fill their pipelines with qualified opportunities. A successful engagement and conversion process requires a well-planned, multi-channel strategy..

[Audio] We provide end-to-end demand generation and lead qualification services to help businesses achieve scalable growth. Our global reach enables us to support clients in multiple languages, facilitating effective communication with their target audience. We employ multichannel engagement strategies to drive revenue from awareness through conversion. This comprehensive approach allows our clients to expand their digital presence, target the right audience at the right time, and measure the success of their campaigns..

[Audio] Our approach begins by generating awareness through syndication, reaching a broader audience and establishing our clients as thought leaders in their field. This is followed by engagement, where we employ targeted email campaigns and account-based marketing to cultivate leads and forge meaningful connections. By executing a full-funnel strategy, we stimulate revenue growth by transforming leads into qualified prospects and eventually meeting with decision-makers. Our team relies on data-driven insights to guide each stage of the process, guaranteeing that our clients attain optimal return on investment..

[Audio] Our approach to demand generation involves educating and engaging our target audience through various strategies. One such strategy is Single-Touch Syndication, where we distribute content to multiple platforms from a single publishing action. This helps increase brand visibility and reach a wider audience. Another strategy is Double-Touch Syndication, which uses two coordinated touchpoints to enhance brand recall and drive conversions. By leveraging these touchpoints, we can effectively communicate our message and build stronger connections with potential customers. Additionally, we have Triple-Touch, a more personalized approach that utilizes three distinct outreach methods - email, phone, and social media - to further boost engagement and conversions. These tactics enable us to tailor our approach to different segments of our audience, increasing the likelihood of successful interactions and ultimately driving growth..

[Audio] Our expertise lies in generating precise leads through our comprehensive approach. This involves qualifying potential customers using the BANT framework, ensuring they have the budget, need, authority, and timing to invest in our solutions. With a vast database of over 25 million records, we maintain GDPR compliance globally. Our process includes phone and email verification, guaranteeing the accuracy of our leads..

[Audio] Our approach to driving scalable B2B growth is tailored to each client's unique needs. Personalized ABM campaigns are designed to deliver targeted results by mapping key accounts for focus. This involves identifying the most relevant targets and allocating resources accordingly. We also ensure that our messaging aligns with the audience's expectations through persona/intent alignment. By doing so, we create cohesive and impactful experiences across multiple channels. Our goal is to provide a seamless interaction that resonates with the target audience, ultimately driving conversions and revenue..

[Audio] The company’s event pipeline begins with engagement, where they interact with potential customers via different platforms like social media, email marketing, and content production. This enables them to establish trust and credibility with their target audience. Following this, they proceed to event execution, where they design captivating experiences for their audience, including webinars, trade shows, or conferences. Their aim at this stage is to inform and entertain, while also highlighting their offerings. Post-event follow-up is vital to cultivate leads and maintain communication. This involves sending targeted messages, making phone calls, and checking on any leads generated during the event. Through these actions, they can convert attendees into qualified prospects and ultimately, paying clients..

[Audio] Our team has expertise in crafting creative content that resonates with your target audience. This includes email copywriting and subject line testing to ensure maximum open rates and click-throughs. Additionally, we design banners and landing pages that effectively communicate your message and drive conversions. Furthermore, our approach incorporates A/B testing and personalization to optimize your campaigns and improve their performance..

[Audio] Our team employs a structured method to achieve scalable B2B growth. This entails establishing targeted marketing campaigns that are optimized for maximum effect. Through exploration, we identify valuable information that informs our marketing tactics. With this information, we implement synchronized campaigns across various digital platforms, guaranteeing uniform messaging and superior performance. By utilizing data-driven methods, we amplify the efficacy of our digital strategies and generate significant outcomes for our clients..

[Audio] Our clients benefit from our expertise in reaching the right audience with precision. By leveraging our multichannel engagement strategies, we can drive measurable results that grow their businesses. With our global reach and local language support, we ensure that our clients' messages resonate with their target audience. Our approach focuses on delivering high-quality leads that meet specific criteria, such as company size and job titles. This enables our clients to maximize their lead nurturing and qualification efforts..

[Audio] Businesses can engage with their target audience by sparking interest and identifying key needs. Various channels and touchpoints are used to ensure that clients reach the right people at the right time. Potential customers are qualified using the BANT framework based on budget, authority, need, and timeline. The goal is to nurture leads, building trust and educating them throughout the buying process. Clients are enabled to deliver solutions that meet the specific needs of their customers..

[Audio] We conduct rigorous quality assurance checks at every stage of our process to ensure the accuracy and reliability of our services. This includes verifying phone numbers through phone verification, validating email addresses through email validation, and conducting call recording quality assurance to guarantee that all interactions meet our high standards. By implementing these checks, we maintain the trust and confidence of our clients and partners..

[Audio] Our company has delivered significant results for our client. We've generated 3000 leads, resulting in 620 Marketing Qualified Leads and 80 Sales Qualified Leads. This has led to a substantial pipeline value of $1.2 million. Our work has been particularly impactful for Client X, who remains confidential..

[Audio] Lenovo's cybersecurity campaign was designed to target mid to large enterprises across India. The client, Lenovo, focused on providing cyber security solutions to IT directors and above, as well as companies with 500 plus employees. The campaign duration was six weeks, and it covered a pan-Indian geography..

[Audio] Lenovo aimed to position its enterprise cybersecurity solutions to key decision-makers in mid to large-sized companies. The campaign's primary goal was to generate qualified leads among IT directors, CISOs, and CTOs in companies with 500+ employees..

[Audio] The objective was clear: deliver 150 high-intent marketing qualified leads to Lenovo. We succeeded. However, what made this campaign truly effective? Let's examine our key success factors. Firstly, we met our target criteria with 100% accuracy. Each lead originated from a company with more than 500 employees. This ensured that our message reached the correct audience. Secondly, we covered all relevant job titles, including IT directors, CISOs, CIOs, and heads of information security. This guaranteed that our content addressed their specific needs. Thirdly, our conversion rate was impressive, ranging between 4 and 6%. This indicates that six to nine leads transformed into sales opportunities or proof-of-concepts. What contributed to the success of this campaign? Laser-focused targeting enabled us to minimize bounce and rejection rates by guaranteeing relevance. Lenovo's engaging assets stimulated interest, while timely follow-ups optimized lead nurturing and qualification. Lastly, consistent brand messaging reinforced Lenovo's reputation as a trustworthy cybersecurity partner. By integrating these components, we formulated a winning strategy that produced outstanding outcomes..

Trusted by Global Leaders. SIEMENS AsahiKASEl SoftBank swisslog healthcare amazon snMSUNG o O FARC O Schneider C Electric Fraunhofer intel Lonza KOHLER. Microsoft TOUCAN TOCO bmc LogMeO COHESITY sales apps poly Alibaba Group FIREEYE II) Marketo An Adobe Company.

[Audio] Our global coverage enables us to engage with a vast audience, reaching over 31.9 million people worldwide. This extensive reach allows us to target specific regions, such as Asia, where we have a strong presence with 19.6 million potential customers. Additionally, our local relevance extends to Europe, where we can connect with 4.4 million individuals, and North America, where we have access to 11.3 million people..

[Audio] We hold ourselves to the highest standards, ensuring our customers' sensitive information is protected. Our commitment to data security and compliance is unwavering. With SOC 2 certification, we guarantee secure handling of customer data. Our adherence to GDPR Compliant and ISO 27001 standards demonstrates our dedication to verifying compliance with data privacy laws and implementing effective information security management practices..

[Audio] Our clients choose us because we help them expand their digital presence across the right platforms, target the right audience at the right time, and drive measurable results that grow their business. With our expertise, they can achieve precision and performance in their marketing efforts..

[Audio] We are pleased that you have invested time in learning about our strategy for sustainable business-to-business growth. Our team has been working diligently to achieve successful outcomes for clients such as Client X, including generating 3000 leads, 620 marketing-qualified leads, and 80 sales-qualified leads, which resulted in a pipeline valued at $1.2 million. If you are prepared to establish a pipeline that produces conversions, we encourage you to get in touch with us. Our extensive global presence, multi-channel engagement, and expertise in demand generation and lead qualification position us as your partner in sustainable business-to-business growth..