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The role of healthy e-business in Society 5.0: The empowerment of the human-centric era.

A sharp transformation. I. DEFINING A RESEARCH PROBLEM.

I. DEFINING A RESEARCH PROBLEM. “ A n innovative approach that encompasses and encourages simultaneous development and growth of both, economies and societies by introducing a concept of deep integration of humans' and smart machines' cognitive and emotional intelligence and open innovation, thus by empowering collective intelligence for the long-term well-being and prosperity of different stakeholder groups in the ecosystem“ . ( Tornjanski et al., 2020, p. 134).

I. DEFINING A RESEARCH PROBLEM. E-business models B2B B2C C2B B2G C2C P2P G2C C2G B2E.

I. DEFINING A RESEARCH PROBLEM. What would represent a healthy e-business? What is the role of healthy e-business in shaping a human-centric society?.

II. RESEARCH METHOD. The research subject is shown in this study for the first time, framed by the analogy of the B&H model's building blocks:.

Fireworks 2. Political, legal and policy Economic Organizations and management Individuals (Humans) Technology Process Social ethics.

III. RESEARCH RESULTS. “A holistic, multidisciplinary driven and innovative approach of simple, comfortable, resilient, secured, trusted, fair and human-oriented e-business, empowered by an effective support of integrated innovative technologies in a healthy e-business ecosystem with the purpose to ensure prosperity, well-being, and healthy growth of economies and societies in the long run suitable to fit noble sustainable future designed for all” ..

III. RESEARCH RESULTS. The role of healthy e-business in shaping a human-centric society is viewed in two key aspects: First , when a socio-economic aspect is in question, healthy e-business contributes to the new emerging human-centric era in two fundamental ways: Development of healthy growth of economies and societies by integrating all requirements into the healthy e-business ecosystem, depicted in the attached file on slide no. 7 ; Development of a new political and economic system , considering that capitalism cannot fit into the new human-centric era. For example, new GDP calculation may take into account the measurement of responsiveness and evolution of government, social and economic equity, resilience level, quality of living, intellectual property, copyrights, human rights, knowledge-based economy results, emotional intelligence development and adoption, mental health, quality of infrastructure, cybersecurity, information security, privacy, and other related aspects that do not constitute the healthy e-business concept (Yang, 2018). Second , when humans are in question, healthy e-business may ensure a noble, resilient, comfortable, fair, secured, trusted, and high-quality environment that perfectly satisfies the needs of people, enabling perfect work-health-private life balance (Tornjanski et al., 2021; Tornjanski et al., 2023)..

IV. END NOTES. Challenges Opportunities U nderstanding the vision of a human-centric society U nderstanding the concept of healthy e-business and its role in the human-centric society U nalignment of all required aspects at all levels I nadequate strategic change management and lack of knowledge in the implementation process may end up with poor short-term results and low long-term outcomes Development and alignment of all described building blocks Managing transformation process holistically, wised and in a multidisciplinary fashion Effective education.

IV. END NOTES. F urther development of e-business theory Development of a new political and economic system that measures healthy e-business requirements into the GDP calculation, and a human-centric future T he maturity level that is in the initial phase of conceptualization Q ualitative and quantitative research analysis S imulations and deep test that considers the integration of all requirements enlighten in the study.

Our team remains dedicated to any questions you may need: 1. Vesna Tornjanski : [email protected] 2. Sne žana Knežević: [email protected] 3. Vuk Mirčetić: vuk.mircetic @gmail.com.