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QI Growth Targets. Sales Foundations for Growing MSMEs.
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Learning Objectives. 01. Understand why MSME sales growth becomes inconsistent.
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Course Introduction. Most MSME businesses grow through founder relationships, opportunistic deals, and referrals. But at ₹1–20 Cr revenue, this model stops working..
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The Sales Reality of Growing MSMEs. Common Patterns.
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The Founder Dependency Trap. Large Deals. Every significant deal requires founder involvement to move forward..
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ar ets •jlu'TL,. Busy but Not Productive. Sales teams often measure success by activity — calls made, meetings conducted, proposals sent. But activity alone does not generate revenue..
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Activity vs Outcome Selling. Activity-Based Selling.
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Sales is a System, Not an Event. Revenue = Leads × Conversion Rate × Avg Deal Value.
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The 3 Pillars of a Sales System. Mindset. Understanding how modern selling works..
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..'auue/d "peo. Mindset: Sales is a Discipline. Daily prospecting activity.
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Skillset: Structured Sales Conversations. 00000. Commit.
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Toolset: Sales Tracking Systems. Sales Dashbouard Prospect Qualified Proposal Negotiation 61.25 Monthly Revenue 84.55 New Leads Pipeline Value Closed Won QI 2026 73.88 Conversion Rate 24.35 New Rate Amount.
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Tool Exercise: Sales Reality Audit. 1. Monthly Leads.
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Identifying Revenue Leakage. 00. Three Key Leakage Areas.
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What High-Performing MSME Sales Teams Do Differently.
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Key Takeaways. Why Systems Break Down. Founder dependency and activity-focused selling create unstable revenue..
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Your Action Step. Before the Next Module. Complete the Sales Reality Audit Tool and identify your current baseline..