The Role of Green Society in Society 5.0: Tango Diamond in a Collective Intelligence (Hybrid) Ecosystem Founded on Human-Centricity and Sustainability

The Role of Green Society in Society 5.0: Tango Diamond in a Collective Intelligence (Hybrid) Ecosystem Founded on Human-Centricity and Sustainability Dear ladies and gentlemen, esteemed colleagues, scientists, fellow researchers, hot innovators, and green giants worldwide, good morning/afternoon/evening. Today, we are honoured to present our latest scientific endeavour. This original research composition deals with a holistic perspective of the role of green society within the framework founded on human-centricity, sustainability and long-term prosperity and well-being. In a world characterized by rapid technological advancement and societal transformation, Society 5.0 and Collective Intelligence (Hybrid) Ecosystem concepts have emerged as guiding frameworks for navigating the complex interplay between human civilization and technological innovation. At the heart of this paradigm shift lies the imperative of human-centricity and sustainability—two fundamental principles that underpin our quest for a harmonious coexistence with our planet. As we gather here today to delve into the understanding of the role of green society within human-centricity and sustainability, we have a question for you: Are you ready for a tango? This question is an open call to join me on a metaphorical journey—a tango of ideas, innovation, collective action and wisdom. Each step we take, each move we make, is an opportunity to explore the dynamic interplay between green society, humanity and sustainability, progress and preservation. As we embark on this intellectual tango together, let us embrace the rhythm of curiosity, the grace of exploration, and the passion of discovery. Are you ready for a tango dance with us?

Ladies and gentlemen, it is with great pleasure and excitement that I have a unique opportunity today to introduce our internationally-based, multidisciplinary team characterized by intellectual brilliance and vibrant intellectual curiosity. Picture of diverse knowledge and expertise, each strand contributing its unique colouring to the role of green society in a human-centric and sustainable future. This slide presents an interconnected diversity of thoughts, classy shining diamonds awaiting the spark of inspiration and the brilliance of discovery: • Dr Snezana Knezevic, Serbia; • Vuk Mircetic, PhD candidate, Serbia; • Dr Kenneth Drinkwater, England, UK; • Dr Haitham Alzoubi, UAE; • Dr Davron Aslonqulovich Juraev, Uzbekistan; • Dr Rohitash Kumar Verma, India; • Dr Hussein Alkhozahe, Jordan; • Dr Tarek Yalouli, Algeria • Evangelos Siozos, Greece; • and finally, I am Dr Vesna Tornjanski from Serbia. Please feel free to reach out to us for further communication and collaboration.

3. Presentation Framework: Just like this beautiful red rose from my parents' garden with soft petals and a gorgeous fragrance delights anyone who beholds it, the same is true with this presentation framework – a structured approach that, much like the loveliness of a rose, enhances the effectiveness of the presentation. A presentation framework is comprised of four compact parts. Each part, as a petal, plays a vital role in ensuring coherence, organization, and ultimately, effects, like the rose's charm. Presentation framework: a) Introduction Motivation The aim and purpose of the study b) Research Method The concept of research composition The research method applied in the research study c) Research Results The overall role of a green society within the concepts of Society 5.0 and Collective Intelligence (Hybrid) Ecosystem as an inclusive component of a human-centric future; The more specific role of green society in achieving the SDGs as a comprehensive response to key global challenges in a composition of the sustainability system drafted by the United Nations; The hearty strategies required to be carried out towards accomplishing a human-centric and sustainable prospective world; d) Conclusion Limitations Future research Contribution

The previous century had well shaped today's landscape that shakes the world and humanity and rides waves towards a new world order at an increased pace. Compelled by political, economic and market fragmentation, volatility, uncertainty and acceleration, the world nowadays is characterized by eclectic shifts and myriad challenges that are of transnational concern for countries worldwide. The generative issues evolved, resulting in a crisis that often implies far-reaching health, wealth, prosperity, well-being and sustainability concerns for all at a global scale. The imposed concerns exceed the country's boundaries and need compelling management of all related concerns founded on transnational cross-country and trans-institutional open collaboration and mutual wisdom to fruitfully accomplish favourable outcomes. The key recognized global challenges are not finite, but are inter-connected in basis, and as such illustrated in Slide no. 4 as an initial motive for our research and include 14 worldwide concerns. Due to limited time, we will explain in more detail 3 challenges, while our article remains open for more information. The first concern is related to poverty and inequality. Namely, economic inequality within and among countries deepens social gaps and intensifies pressures, undermining sustainable development and healthy growth endeavours. Inequality at a global scale is of significant concern that should not be neglected, taking into account harmful effects on the stability of the global economic system. The second big issue refers to food security. Satisfying the growing demand for food sustainably and equitably is a tough challenge, aggravated by aspects including population growth, climate change, land degradation, water scarcity, and unequal or need for entrance to resources and (new) markets. In addition, the globalized era and military conflicts may represent key drivers of food insecurity that influence territories beyond the battleground making the food crises even more visible than it was in the past decade. Food insecurity and crisis create systemic challenges, highlighting existing systemic deficiencies in international food security. Food insecurity and crisis reveal a lack of the capability and/or the intention of governments to manage the significant challenges and a lack of humanitarian aid efforts to reach people in need. Next, climate change, global health and well-being, human rights and violations, migration and refugees, biodiversity loss, economic slowdown, gender inequality, unhealthy environment, unsustainable education, the ageing population and rapidly falling birth rates, digital incoherence and humanity should not be neglected. Humanity, as the last but not the least, faces a multitude of challenges in the 21st century. Besides the listed key challenges that influence humankind, individual security in both physical and cyberspace, political instability, ethics in technology, wars and destabilization at all levels represent significant threats to humanity that need to be holistically regarded without any delays and handled appropriately at a global scale.

On the horizon of the effective response to all global challenges, a sustainable and human-centric future is acknowledged as “the future”, and in recent advancements of Society 5.0 shaped by Keidanren, and Collective Intelligence (Hybrid) Ecosystem designed by three authors from Serbia, prof. dr Mladen Cudanov, prof dr Sanja Marinkovic and myself. A society founded on the principles of resilient value creation, human well-being and prosperity, and sustainability could indeed be likened to the structure of a triangle, with each corner supporting and balancing the others, much like the dynamic interplay in a tango dance. Resilient value creation forms one corner of this societal triangle. Just as in a tango where partners must be adaptable to changes in rhythm and movement, resilient value creation involves the ability to respond effectively to challenges and opportunities. This might involve fostering innovation, cultivating diverse talents, and encouraging entrepreneurship, all while ensuring that the benefits are widely distributed throughout society. Human well-being and prosperity represent another corner of the triangle. In a tango, partners strive for harmony and connection, similarly, a society focused on human well-being seeks to create conditions where individuals can thrive physically, emotionally, and socially. This includes access to education, healthcare, decent work, and a sense of belonging and purpose. The third corner of the triangle is sustainability, akin to the balance and stability maintained in a well-executed tango. A sustainable society prioritizes the long-term health of the planet and its ecosystems, recognizing the interconnectedness of environmental, social, and economic systems. This involves practices such as resource conservation, renewable energy adoption, waste reduction, and equitable distribution of resources. Just as in the tango, where the dancers must work together in harmony, a human-centric society founded on these principles requires collaboration and cooperation among citizens, communities, businesses, and governments. By continuously refining the steps of this societal dance, we can strive towards a future where resilience, well-being, prosperity, and sustainability are not just aspirations, but lived realities for all. Under the umbrella of the bright vision developed for the long-run success and well-being of all, there are fundamental similarities and differences between models that need to be comprehended well and taken into account for the healthy development of societies and noble, unbiased, resilient and sustainable future conceptualized for all. Key attributes that signify basic similarities and differences between the models are depicted in the heart of a young grapevine from my parents' backyard. On this occasion, sparkling diamonds hidden in this big heart are shown in Table No. 2 of the article.

A narrow perspective of a future society: Narrowly viewed, the sustainable future has been recognized in a green society, representing a holistic vision that prioritizes social equity, environmental sustainability, and economic well-being in its values, patterns, and policies. Green society in our study represents a society consisting of all “green” elements such as green agriculture, green technology, green healthcare, green energy, green economy, green organization, green construction, green innovations, green human resources, green finance and many others.

The aim and purpose of the study: Despite the relevancy of recognized key global challenges shown in Slide no. 4 on the one hand and the effectiveness of a broad and narrow understanding of human-centricity and sustainability on the other, the existing theoretical fund has no evidence of the holistic view of the role of green society in human-centricity and sustainability concepts with a systematic overview of feasible solutions to the core global challenges depicted in the study and this presentation. With that in mind, our research team has gathered together to explore and shed more light on the holistic overview of the role of green society within the framework of human-centricity, sustainability and long-term prosperity and well-being. The study heartily embraces recent advancements and forthcoming guidance to secure the most fitting wisdom of the endurable and vibrant future of humanity and the world grounded on holism doctrine, in the future towards a healthy human-centric civilisation viewed from the eye of green society.

The concept of research methodology follows the analogy of the construct of Beckhard and Harris's change model which consists of three vital dimensions: • Dissatisfaction with the status quo – the component represents the research problem characterisation of the study; • Vision – the element equals to a sustainable future viewed from wide and narrow perspectives described in the study; • First steps towards the preferred future state – the dimensions correspond to research results. Just as we carefully chose the captivating flowers from my parents’ garden shown in this slide, in the research methodology we carefully chose the most appropriate research method that fits all criteria of the study. Source: Čudanov et al., 2019; Senyo et al., 2019; Tornjanski et al., 2021b; Tornjanski & Čudanov, 2021; Tornjanski et al., 2023a; Tornjanski et al., 2023b; Tornjanski et al., 2023c..

The research results section sheds more light on the holistic perspective of the role of green society in a society with an inclusiveness that “leaves no one behind” systematically interpreted from three distinctive aspects. The first aspect refers to the overall role of a green society within the concepts of Society 5.0 and Collective Intelligence (Hybrid) Ecosystem as an inclusive component of a human-centric future (shown in Slide no. 9). The overall role of a green society in a human-centric society, i.e. in Society 5.0 and Collective Intelligence (Hybrid) Ecosystem is substantial and multifaced, as we can see here. Also, I would like to use this opportunity to introduce our inspiring team member and lovely friend. charming lamb, called Beka. Just like a lamb reminds us of innocence and purity, a green society represents a similar concept in the context of societal development. It embodies the idea of living in harmony with nature, promoting sustainability, and preserving the environment for future generations. Lamb often evokes feelings of tenderness and care. Similarly, a green society emphasizes the importance of nurturing the environment, protecting ecosystems, and ensuring the well-being of all living beings. This nurturing aspect resonates with the idea of fostering a human-centric society where the needs and welfare of individuals are prioritized, alongside environmental sustainability. Finally, our charming friend Beka highlights the symbiotic relationship, renewal and growth, as they represent new life and the promise of the future. Similarly, a green society promotes the idea of regeneration and sustainable development, striving for a future where both humans and nature can thrive, while emphasis on fostering symbiotic relationships between humans, technology, and the environment. This interconnectedness underscores the importance of collaboration and mutual support for society as a whole, as well as fostering innovation and progress that is in harmony with ecological principles, leading to a more sustainable and inclusive society. Source: Authors' synthesis and analysis of previously published research articles, e.g.: Chesbrough, 2003; Keidanren, 2016; Fukuyama, 2018; Tornjanski et al., 2020; Nurdoğan & Arıöz, 2022; Kirchherr et al., 2023; Uralovich et al., 2023; Ghosh, 2024; Karthick Raghunath et al., 2024..

Research results: The specific role of green society in achieving the SDGs: Another perspective refers to the more specific role of green society in achieving the SDGs as a comprehensive response to key global challenges in the composition of the sustainability system outlined by the United Nations. Achieving the SDGs with a green society implicates aligning efforts to encourage environmental sustainability with the broader timetable of sustainable development drafted by the United Nations. The SDGs provide a wide pattern for managing global challenges, including poverty, food security, sustainable agriculture, healthy lives, prosperity and well-being for all at all ages, equitable quality education and promotion of long-life learning opportunities for all, gender and economic inequalities, climate change, environmental degradation, peace, and justice. The results of green society's contribution as a response to key recognized global challenges viewed from the eye of SDGs are illustrated in Slides 10 to 15. Let’s reveal together our shining diamonds. First, when zero poverty is in question, the key contribution of green society in empowering this goal is viewed in supporting green initiatives and initiatives concerning community development. Second, recalling the zero-hungry SDG, a green society strongly promotes and empowers sustainable agriculture. More precisely, food security and food sovereignty by strongly encouraging smallholder farmers, agroecological approaches, and local food systems. Sustainable agriculture approaches can strengthen open innovations in agriculture, promote inclusiveness of more prominent involvement of citizens in formulating approaches, guidelines and policies for food, develop resilient food systems based on agroecology, organic farming, eco-literacy and food waste, create the basis for (new) markets, provide more equitable access to nutritious and culturally appropriate food for all and resource use rights, promoting biodiversity conservation and contributing to ending hunger while ensuring access to food for all and developing a healthier society. Next, Healthy lives and boosting well-being for all at all ages imply elementary components such as a healthy, clean environment, access to clean air and water, lowering air pollution and active lifestyles. These underlying elements contribute to increasing public health effects and decreasing the burden of diseases while addressing environmental determinants of health such as pollution and climate change and encouraging the long-term well-being of all.

Research results: The specific role of green society in achieving the SDGs: The fourth sustainable development goal refers to sustainable education and the role of green society has been recognized as vital. A green society invests in environmental education, lifelong learning, and sustainable development literacy to empower individuals and communities with knowledge and skills for sustainability. Environmental education and awareness programs cultivate more in-depth wisdom of sustainability issues among scholars and communities, empowering them to carry out efforts and contribute to reaching other SDGs within the sustainability system developed by the United Nations. Thus, it enables education for sustainable development (hereafter: ESD) in schools, universities, and societies to cultivate environmental awareness and motion. In addition, the development and advancements towards effective and human-oriented communication within a construct of a mixture of communication skills such as discussion, listening in conversation, improvements in oral and written communication, proper usage of social media, and mutual respect should not be neglected within a sustainable framework. The educational communication framework conveys a worthwhile asset for societies when fostering the adoption of human-centric and sustainable innovations into real-life practice. The fifth sustainable development goal is dedicated to gender equality. Green initiatives can encourage gender equality by feeding women with equivalent entrance to education, resources, economic prospects and decision-making. It encourages women's leadership in environmental conservation, climate action, sustainable development initiatives, and sustainable sectors, by empowering them as agents of change. The sixth sustainable development goal deals with clear water and sanitation. In that respect, a green society encourages water conservation, water quality protection, and access to clean and safe drinking water for all. It endorses sustainable water management approaches, wastewater treatment, and watershed security endeavours to assure equitable access to water resources. The availability and sustainability of water and sanitation for all can be achieved via investments in water infrastructure, watershed management, and pollution control measures to enhance access to clean water and sanitation services, assuring the sustainable governance of healthy water resources.

Research results: The specific role of green society in achieving the SDGs: The seventh SDG focuses on ensuring access to affordable, reliable, sustainable and modern energy for all. A green society advances the shift to energy efficiency, renewable energy and access to inexpensive and clean energy for all. Shifting to renewable energy sources, e.g., wind, solar, and hydroelectric power reduces unhealthy emissions, improves energy entrance, and contributes to acquiring universal access to affordable and pure energy. Renewable energy sources promote decentralized energy solutions, off-grid renewables, and community-owned energy projects to expand access to clean energy services while reducing carbon emissions. The eighth SDG is open to promoting sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all. A green society fosters sustainable economic growth, decent work, and green jobs by promoting sustainable business practices, green entrepreneurship, and inclusive economic development. It supports green industries, innovation, and investments in sustainable infrastructure and technologies. Green jobs in areas such as energy efficiency, renewable energy, waste management, and preservation design employment opportunities while stimulating sustainable economic growth and innovation. The ninth SDG directs building resilient infrastructure, promotion of inclusive and sustainable industrialization and fostering innovation. A green society promotes sustainable industrialization, innovation, and infrastructure development that appreciates planetary boundaries and contributes to social and environmental well-being. Investments in sustainable industrial practices, green technologies, and green infrastructure, drive innovation, improve resource efficiency, and boost sustainable industrialization and infrastructure evolution. It sustains green technologies, circular economy approaches, and resilient infrastructure assignments that minimize environmental crashes and promote inclusive growth.

Research results: The specific role of green society in achieving the SDGs: The tenth sustainable development goal refers to the reduction of inequality within and among countries. A green society addresses social and economic inequalities and promotes inclusion by guaranteeing equitable access to resources, opportunities, and services. It champions environmental arbitration, participatory decision-making, and approaches that lower differences in income, wealth, and access to environmental benefits. The eleventh SDG defines cities and human settlements as inclusive, safe, resilient and sustainable. A green society promotes sustainable urban development, resilient infrastructure, and inclusive, safe, and sustainable cities and communities. Green urban planning according to the sustainable vision, compact, walkable, and green cities, sustainable transportation systems, green building design, green spaces and affordable housing that enhance quality of life and reduce environmental impact, encourage comfortable and resilient cities and communities, improving quality of life and lowering environmental blows. The twelfth sustainable development goal directs ensuring sustainable consumption and production patterns. A green society promotes sustainable consumption and production patterns that minimize waste, pollution, and resource depletion. Promoting sustainable consumption and production patterns, such as reducing waste, recycling, and adopting circular economy practices, minimizes environmental footprint and supports sustainable development.

Research results: The specific role of green society in achieving the SDGs: Taking urgent action to combat climate change and its impacts is 13. SDG. A green society contributes to climate action by reducing unhealthy emissions, improving resilience to climate effects, and shifting to a low-carbon economy. Green initiatives play a significant role in mitigating climate change impacts and promoting adaptation measures. It supports renewable energy, energy efficiency, sustainable transportation, forest conservation, and climate adaptation measures to mitigate climate change and its impacts. To ensure life below water, as the 14th SDG, a green society advances marine protection, sustainable fisheries, and the conservation of marine ecosystems and biodiversity. It addresses marine pollution, overfishing, and habitat destruction through marine protected areas, sustainable fishing practices, and pollution prevention efforts. On the other hand, to protect life on land, as the 15th SDG, a green society facilitates sustainable land management, terrestrial conservation and restoration of ecosystems and biodiversity. It safeguards forests, wetlands, and other crucial habitats, restores degraded lands and advocates sustainable agriculture and agroforestry approaches to defend biodiversity and ecosystem services.

Research results: The specific role of green society in achieving the SDGs: Peace, justice and strong institutions represent the 16th SDG drafted by the UN. A green society fosters harmony, justice, and powerful institutions by encouraging environmental governance, the rule of law, and participatory decision-making approaches. It advocates for environmental rights, access to justice, and transparency in environmental decision-making to secure unbiased and endurable evolution. Last but not least, the 17th SDG refers to strengthening the means of implementation and revitalization of the Global Partnership for Sustainable Development purposes. A green society facilitates multi-stakeholder partnerships, open collaboration, and knowledge-sharing to accelerate advancement towards the SDGs. It engages academia, governments, businesses, industries, international and local organizations, and civil society in joint efforts to manage tough sustainability challenges and achieve collective wisdom. Looking at the role and contribution of the green society in achieving the SDGs defined by the UN, the results of this research shown in the study represent an excellent basis for all countries to analyze the AS-IS state, and their existing strategies and look into a possible future or TO-BE state, as well as to rethink the roadmap to achieve these goals and empower human-centric and sustainable future for all. Source: Authors' synthesis and analysis of previously published research articles, e.g.: Chesbrough, 2003; Pimbert, 2009; Vyas & Mehta, 2015; UN, 2015; Fukuyama, 2018; Betz (Ed.), 2019; Tornjanski et al., 2020; Viliani & Winkler, 2020; Coccia, 2021; Gerber & Hinkelmann, (Eds.) 2021; Tornjanski & Čudanov, 2021; Tornjanski et al., 2021a; Almeida et al., 2022; Yalouli & Othman, 2022; Afjal, 2023; Araújo-Vila et al., 2023; Hamidon & Ahamed, 2023; Hasan & Sony, 2023; Kwilinski et al., 2023; Machado & Davim, (Eds.), 2023; Todorović & Obradović, 2023; Tornjanski et al., 2023c; Tornjanski et al., 2023d; Adamopoulos et al., 2024; Asim et al., 2024; Ghobakhloo et al., 2024; Keesstra et al., 2024; Mahsina & Soewarno, 2024; Sadiq et al., 2024..

Research results: The key strategies needed to be taken into account: Finally, achieving long-term sustainability, well-being, and prosperity with the green society concept requires a holistic approach that integrates humankind, social equity, environmental stewardship and economic development. The key strategies needed to be taken into account to achieve these goals are as follows: 1. Integration of “H” - humanity component in the SDGs and shift from SDG blueprint to HSDG wisdom; 2. Integration of humanity and sustainability into policy and governance; 3. Promotion of green infrastructure and sustainable development; 4. Promotion and extension of innovation and technology for humanity and sustainability; 5. Empowerment of communities and fostering social inclusion; 6. Promotion of sustainable consumption and production patterns; 7. Investments in quality education and capacity building; 8. Supporting green businesses and sustainable enterprises; 9. Enhancement of open collaboration and (strategic) partnerships within a country, between trans-national cross-country and trans-institutional networks; 10. Promotion of environmental justice and equity; 11. Resilience development to climate change and global challenges; Through the development and adoption of human-centric and sustainable strategies and embracement of the principles of the green society concept, societies would be capable of achieving longstanding sustainability, well-being, and wealth for current and future generations while preserving humankind and the world. It directs a concerted effort and collective wisdom at all levels of society to transition towards a more human-centric, sustainable and resilient future.

Research results: The highlights Besides these three perspectives of research results, our research additionally concluded that a green society plays a vigorous overall role in shaping the course of a human-centric society towards a more harmonious, inclusive, open, sustainable, equitable, resilient and economically prosperous future in which innovative technologies are harnessed to enrich human prosperity and well-being while protecting the planet for present and future generations. Next, The research results suggest that the human-centric and sustainable future should be understood and directed towards the integration of the fundamental features of Society 5.0 and Collective Intelligence (Hybrid) Ecosystem models to minimize the possible creation of "new" social cracks and marginalized groups of people around the globe. The research results reveal the need for shifting focus from the SDGs blueprint to HSDGs wisdom, emphasizing "H" as a vital Humanity component of sustainability principles for genuine long-term prosperity and well-being of all in the vision fashioned for all. The development and advancements towards healthy, effective and human-oriented communication within a construct of a mixture of communication skills and mutual respect should not be neglected within a sustainable framework. Achieving long-term sustainability, well-being, and prosperity with the green society concept requires a holistic approach that integrates humankind, social equity, environmental management and economic development. The key strategies needed to be taken into account to achieve these goals are shown in slide no. 16.

Conclusion: The research study includes constraints that need to be revealed. The major boundary refers to the employed research method that is founded on the systematic literature review approach. Thus, future research should be established on the research method that engages qualitative and quantitative data collection to earn the crucial volume and deepness of the analysis yields. However, the study can make significant contributions to advancing understanding of green society and the shift to a more equitable, healthy, resilient and sustainable future. The work may influence academic discourse, policy debates, and practical initiatives aimed at promoting sustainability and addressing global "green" and humanity challenges. The paper may contribute to all stakeholders interested in developing and implementing a healthy green society in a healthy human-centric society by approaching inclusive collaboration in a connected world and encouraging open innovation in managing change.

Let’s build a healthy Society together! In our tango dance, we step into the era of a human-centric society and the role of a green society evolves more prominent than ever. Just as the aspects of a tango diamond are in perfect harmony, we need to synchronize our joint efforts to shape the future and embrace a brighter tomorrow for all. Together, let's grow a world where nature and technology coexist in symmetry, where every action we take is a step towards a greener, more equitable and healthier tomorrow. The time for change is now, and it begins with each of us. Thank you for joining us on this journey towards a greener, more sustainable future. In the end of this presentation, please allow me to extend our heartfelt gratitude for the opportunity to present our research article at the 3rd International Conference on Green Sustainable Technology and Management, organized by INTI International University, Malaysia. Many thanks to the Conference Chair, Track Chair, Assistant Track Chair, entire organizing team, participants and everyone involved in making the conference an honourable and memorable experience. Thank you for fostering an environment where scholarly brilliance thrives. We look forward to future collaborations and opportunities ahead. Let's dance the tango with the opportunities ahead and shape a shining diamond of human-centricity and sustainability for current and future generations. Thank you.