
Ramey Sector Border Patrol — Crisis Communication Response Use-of-Force Incident.
Use of Force Incident. Slide 1 - Crisis Response Ramey Sector - Crisis Communication Response Use-of-Force Incident Initial Public Statement.
Use of Force Incident. Slide 2 - Acknowledge & Stabilize Our Immediate Priorities Protect the safety of everyone involved Establish the facts Support the ongoing investigation Maintain public trust Prevent misinformation.
[Audio] At this moment, there is an ongoing investigation. As we are still gathering facts, we will refrain from speculating about the events or sharing any information that could hinder the investigation. As soon as confirmed information is obtained, we will communicate it through the proper official channels..
[Audio] Social media has the ability to disseminate information very rapidly, but this speed should not compromise accuracy. Artificial intelligence can assist organizations in monitoring information, recognizing emerging problems, and facilitating timely communication. However, technology should supplement human judgment instead of replacing it..
Use of Force Incident. Slide 5 — Leadership & Accountability Leadership During the Crisis LEADERSHIP ↓ Clear decisions ↓ Accurate communication ↓ Accountability ↓ Public trust.
[Audio] Leading during a time of crisis encompasses more than just addressing public backlash. It involves making responsible choices, communicating truthfully, and taking responsibility for the organization's actions. Our objective is not only to safeguard the organization's image, but also to tackle the root problem and uphold public trust through responsible measures..
Thank you. References Gissing, A. (2022). Leading through crisis: The leadership experience of Major General Alan Stretton. The Australian Journal of Emergency Management, 37(2), 74–80. https://doi.org/10.47389/37.2.74 Gündüzyeli, B. (2025). The role of social media and artificial intelligence (AI) in enhancing digital marketing resilience during crises. Sustainability, 17(7), 3134. https://doi.org/10.3390/su17073134.