
[Audio] Filipinos are showing an increased interest in social media with TikTok taking the lead. According to current statistics Filipinos are spending an average of 40 hours and 46 minutes on TikTok each month. That's 1.5 times more than the 26 hours and 54 minutes they spend on Facebook and 32 hours and 40 minutes on YouTube to fill their spare time with engaging content. This could provide us with great opportunities to capture the attention of Filipino users..