online Assortment Framework
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online Assortment Framework. International Category management October 2023.
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Table of Contents. 2. Online Assortment framework.
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Overview.
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TOP/VP/TAC. TOP/VP/TAC. NOS. Online Assortment framework.
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Online Assortment framework. Assortment Matrix. B&M vs. Online Assortment.
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6. IDRP – Instant Dynamic Replenishment Program. B/S/H Pilot DE.
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NOS Online Strategic Assortment. A picture containing graphics, font, symbol, circle Description automatically generated.
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Online Non-Effective Assortment. Online Slow Movers.
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NOS - Online strategic assortment.
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10. Online Assortment framework. Definition of NOS.
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11. Online Assortment framework. Scoring Model for NOS definition.
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b Nos smrunx NOS Dashboard. b Nos smrunx NOS Dashboard.
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Existing frameworks Interval Dec Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec … Category Strategy Yearly Product Group /Module structure Yearly Placement Strategy (shelf cuts) Half-yearly Assortment frwk (cluster width) Half-yearly Assortment frwk (cluster/store) Half-yearly Assortment frwk (SKU arrangement) Quarterly* TOP/VP/TAC Quarterly* Slow mover analysis Monthly Assortment changes (phase-in/out) Monthly Campaigning Anytime Others.
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Initial NOS Selection. Input. 14. Online Assortment framework.
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15. Presentation title. Next steps. OCT. OCT-DEC.
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Online Only Assortment (OO).
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Why having Online Only stock?. A Sustainable way to complement B&M assortment and bridge transition to Marketplace.
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18. Definition of OO. Online Only. SKU selection Criteria.
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Additional sales. Maturity Level 1 – No Marketplace.
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Top-Down approach Optimization of current OO selection in terms of Size and SKU selection based on internal data..
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ONLY ONuNE ANALYSIS 14,vz '2332 32 21 g 722 20 2248 u:-E7 323 2322Z3 tsnse 321 sss .13go 3831.116 -3.112 ALDI o S ocesr:c u.snocesr:c FITTEooc•esnc C ovuTä ACCESS ORIES ACCESS 11.13159 2ö&7.S2S 1 gugs7 223824 s.æsss7 17 201 257 231 335 333 1.124 1.111 231 21 201 274. 1.54 2113031 47241.
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22. Top-Down Approach. SKUs to remove from the current Only Online Assortment.
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23. Bottom-UP Approach. Process Based on GFK Market Data.
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24. Detailed deep dive session under preparation.
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Opportunity data Product details. Apr. 2023 39380.367 s 382234 137 %.
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Existing frameworks Interval Dec Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec … Category Strategy Yearly Product Group /Module structure Yearly Placement Strategy (shelf cuts) Half-yearly Assortment frwk (cluster width) Half-yearly Assortment frwk (cluster/store) Half-yearly Assortment frwk (SKU arrangement) Quarterly* TOP/VP/TAC - NOS Quarterly* Slow mover analysis Online slow mover analysis** Monthly Assortment changes (phase-in/out) Monthly Campaigning Anytime Others.
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27. Online Only stock in B&M Stores. Currently on average between 35% to 65% of Online Only stock is in stores.
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I want to include this SKU as OO assortment. 28. Moving products from B&M to Online Only assortment.
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Online Availability.
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Online (Stock) Availability & Customer Availability.
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31. Available data on Online Availability & Customer Availability.
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NOS selection target is to cover 70% of the online sales with a maximum of 1000 SKU’s Select NOS SKUs using the NOS scoring available in the NOS Dashboard Guarantee Availability >95%.
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THANK YOU!. International Category Management October 2023.