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Hair Majesty. Wear the crown you deserve.. Crown with solid fill.
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About the store and its target market. Named after a line in a song Her Majesty is an online store for Peruvian wigs launched in June 2021 by the famous female Dejay, Dj Zinhle. Targeting all women who love wigs hair Majesty offers a wide range of the highest quality 12A Peruvian lace wigs from straight to curly and in different lengths, which are available as lace front wigs and 4x4 lace front wigs. The wigs are available on the Hair Majesty website. Dj Zinhle has a huge fan base so a lot of her fans are purchasing the wigs, people who look up to her but mainly because the hair quality is the best, it is hard finding the best quality hair on an online platform. Their delivery services is fast and reliable. To buy a wig one simply needs to sign up on the Hair Majesty website then make a purchase, anywhere and anytime. Hair Majesty delivers nationwide..
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Store Design. Click to add text. A free-form store layout will be an ideal layout for the hair store. It is the most organised and allows customers to see and browse freely inside the store. The store lighting has to be bright but not too bright that it affects the customers eyes, sound must be soft music to make customers feel comfortable and there needs to be hair that will be okay for customers to touch and feel the texture..
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Crown. Customer Relationship Management. Customer relationship management involves practices, principles and guidelines that a company follows when communicating with its consumers. Hair Majesty Royalty Programme All customers of the Hair Majesty get to earn 1 point with every R1 spent in store. Cash vouchers will automatically emailed to customers as soon as they have accumulated enough points to unlock vouchers which can be used to get discounts on their next purchase..
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The Grand Opening of our first Hair Majesty store!.
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Retail Location. Strip shopping centre Enclosed shopping mall Planned location Unplanned location.
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Pricing. Setting retail prices Price bundling – is very convenient and many can grab this opportunity to own different types of wigs to change when going to work and/or functions. Especially during winter as that is when people wear wigs the most in order to protect their hair from harsh winter weather. Odd pricing –great for increasing sales by making customers think it’s a bit cheaper than when it's a whole number. Pricing techniques Price bundling Zone pricing Loss leaders.
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References. 1. 2021. Hair Majesty. Available at: https://hairmajesty.co.za. Accessed: 03 November 2021 2. Kekana C. 2021. Mzansi Applauds Dj Zinhle's Work Ethic as she Lauches her Range of Peruvian Wigs . Timeslive . Accessed: 03 November 2021. Available at: <https://www-timeslive-co-za.ampproject.com> 3. 2019. Retail Small Business. Accessed: 03 November 2021. Available at: https://www.thebalancesmb.com/atmophere-2 4. Hargrave M. 2020. Customer Relationship Management . Somer Anderson. Accessed: 04 November 2021. Available at <https://www.investopedia.com/items/c/customer_relation_management.asp> 5. Hodge B. 2021. Planning Your Retail Store Layout in 7 Steps. Accessed: 04 November 2021. Available at: <https://fitsmallbusibess.com/planning-your-store-layout> 6. La Rose. 2017. Photograph taken at La Rose salon. [photograph]. At: Hair Salon. Pinterest.