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[Virtual Presenter] Good morning, everyone. I am here today to discuss our change management strategy of Sun Community Health (SCH). I will explain how our organization works to reduce mortality and morbidity, by educating communities on healthy behavior and providing access to appropriate and affordable healthcare services to those who need it most. Let's begin..

[Audio] We're here to explore the Change Management Strategy of Sun Community Health (SCH). We'll look at the different factors impacting SCH's ability to change - including a PESTLE Analysis, a SWOT Analysis and an action plan for change. We'll also consider the causes, objectives and vision of SCH, as well as the different types and styles of change. By the end of this presentation, you should have a better idea of how to create a successful Change Management Strategy for SCH. Let's start!.

[Audio] We focus on changing health and healthcare behavior, reducing morbidity and mortality, and promoting improved health outcomes at Sun Community Health. Our strategy involves educating people about healthy behaviors and enhancing the private sector's capability to provide quality health products and services at cost-effective rates. Our ultimate purpose is to build a more prosperous future with decreased poverty, suffering, and sickness..

[Audio] At SCH, we stay ahead of the curve by upholding our core values. Our vision of providing quality healthcare for all communities requires innovation and strategies for change management. We recognize the importance of finding new methods of managing changes in order to fulfill our mission of delivering healthcare to underserved communities. We remain committed to being adaptive and swiftly overcoming challenges to keep our promise of quality healthcare..

[Audio] SCH needs to take into account external factors that can be tracked and monitored through PESTLE Analysis. This analysis allows them to identify the Political, Economic, Social, Technological, Legal, and Environmental factors that are impacting SCH. For instance, political instability and safety concerns have caused donor agencies to consider withdrawing from Myanmar, while high inflation rates have caused an increase in costs for procuring materials and hiring personnel..

[Audio] The table presented shows the impacts of social media and technology on Sun Community Health. Social media has had a positive effect on health information and education dissemination. Technology has also made it easier to develop tools and devices related to healthcare management information system, allowing for better data collection and analysis of disease trends which ultimately improves healthcare services..

[Audio] Sun Community Health is highly aware of the potential risks that could occur if we do not take the necessary measures to effectively manage change. Our Change Management Strategy includes a comprehensive review of the legal, environmental and other key factors that ultimately determine the direction of our organization. This review involves a deep understanding of the legal implications of our work, the potential environmental risks we may face, and the impact of other factors such as economic downturns or external shocks. This ensures that we are prepared and able to respond quickly and appropriately to any changes in the environment or in the laws and regulations that may affect us. We also make sure that our policies and procedures are constantly reviewed and updated to ensure their relevance and effectiveness. Our ultimate goal is to ensure that Sun Community Health is well-prepared to manage changes in our environment and remain resilient in the face of any challenge. Thank you..

[Audio] Sun Community Health is committed to providing quality healthcare services to all those in need and to promote better health and wellbeing. To understand the impact of our services, we conducted an in-depth SWOT analysis. Our strengths include a presence of social media channels to spread health awareness, an established official website to showcase achievements and activities, and a distinctive brand reputation as “Sun”. The highly strategic and technically proficient senior management team are well-organized in the industry and there has been an increasing interest of the community in health knowledge and information. Our opportunities include taking advantage of technology advancements and the familiarity of local people with social media platforms for more resources to spread and promote health awareness. Our weaknesses include being a newbie to some donor agencies as a local NGO and lacking of the required human resources in some units and teams. The threats we face include high turnover rate in our operations team, low employee satisfaction and retention, unstable government policies on NGOs, fluctuation in foreign currency exchange rates, the exiting/reducing of donor funding, and not being accessible to certain areas due to ongoing conflicts. At Sun Community Health, we are determined to meet these challenges head-on in order to ensure our mission of providing quality healthcare services to all members of society is accomplished..

[Audio] Using the latest research and analysis on the healthcare sector, SCH has identified an opportunity to become a leader in providing healthcare services to underserved communities. Our change management strategy will build upon our core strengths, increase access to vital healthcare services, and lower costs for the underserved communities we serve. This is an important step in ensuring our long-term sustainability and success..

[Audio] At Sun Community Health our vision for change is to create a sustainable organization that will continue to serve the community over the long-term, independent of donor funding. We are committed to investing in our organization and its people, to ensure we remain able to make positive changes in our community..

[Audio] Sun Community Health has set short-term objectives of expanding their Telehealth services to at least five remote areas with limited access to healthcare services by 2024. The organisation aims to provide support to 80% of their beneficiaries in the same period and to secure funding sources or donor grants for Sexual and Reproductive Health. In addition, Sun Community Health is commited to obtaining ISO certification for their healthcare services by 2024..

[Audio] Sun Community Health acknowledges that successful change management needs more than just a plan. Employee engagement and involvement are key for the switch from a non-profit clinic model to a general practitioner clinic model. We will therefore implement Kurt Lewin's change model, which comprises unfreezing, making the change and engaging with our employees about the obstacles and rewards of the transition. We will instruct our vision for change via regular Townhall meetings and provide preparatory resources, trainings and backup for employees to adjust to their new duties..

[Audio] Sun Community Health recognizes the significant role of creating an optimum environment for change to occur. To show their commitment to this, they encourage strong and durable relationships as well as effective communication across all levels of the organization. Meaningful conversation and collaboration between their top and middle management teams have been crucial in driving successful change initiatives. With these efforts in place, Sun Community Health is poised to make long-term and beneficial modifications to their operations..

[Audio] SCH is committed to excellence in patient care and innovation. Our Change Kaleidoscope considers the important factors of time, scope, conservation, capability, capacity and preparedness. We recognize that real change requires time and planning to be successfully realized. The changes we are making are intended to deliver superior FOC services to address public health issues like TB and HIV. We are investing financially and in human resources to guarantee a high standard of care. Our employees are essential to the success of our endeavor and we are devoted to ensuring they are clear on our vision and inspired to make it happen..

[Audio] We have identified the need for individualized care at SCH and are creating a new model of healthcare based on private general practitioner clinics. This transformation will affect the culture, structure, and environment of our organization and thus requires extensive planning, stakeholder involvement, communication, and training programs. Our Change Management Strategy will ensure a successful transition to the new model and we remain committed to its implementation..

[Audio] SCH's Change Management Strategy employs the Relational Leadership or Consultative Style, taking a top-down approach to monitor and control all stages of the process. This proactive approach allows an organization to recognize and address changes in its environment, resulting in an efficient and effective change management process..

[Audio] At Sun Community Health, we recognise that change is necessary for progress. To guarantee our organisation remains at the forefront of development, we have developed an extensive and comprehensive action plan to ensure effective and successful implementation of change. This action plan includes timely activities with deliverables, as well as specifications that ought to be examined when these activities are completed. We have thought through each aspect of the action plan and worked persistently to exceed expectations. As the action plan progresses, we will refine our vision and goals, revamp our clinic logo and name, initiate recruitment and training for our business development team, and guarantee our clinic meets specified standards and regulations. We anticipate implementing this Change Management Strategy and continuing our long-standing tradition of excellence..

[Audio] Sun Community Health has concluded that a Consultative Style of Relational Leadership is the best way to manage the change process. The methodology starts off with a top-down approach to empower stakeholders and monitor progress. Additionally, a culture of inclusion is being cultivated to foster trust among all individuals involved and make sure goals are being accomplished..

Sun Community Health. THANK YOU.