LSS_Technician_Session1_SELF_PACED_FULL_BRANDED_BLUEGOLD_DETAILED_NOTES

[Audio] Welcome to Technician Session 1. This session sets the foundation for everything else in this course. If you've ever felt uncomfortable talking about service agreements, maintenance plans, or upgrades, you're not alone. Most technicians don't see themselves as salespeople—and that's a good thing. In service businesses, sales should not feel pushy. It should feel like helping customers make informed decisions that prevent future problems. In this session, you'll learn how to reframe selling as part of professional service, how timing matters, and how to present options calmly and confidently..

[Audio] We are laying the foundation here. If this mindset is right, the rest of the course becomes easy..

[Audio] Most technicians resist selling because they don't want to feel pushy or untrustworthy. The goal is not to sell more—it's to serve better..

[Audio] Sales conversations feel forced. Service conversations feel helpful. Your goal is to stay in service mode at all times..

[Audio] The right message at the wrong time feels like pressure. The right message at the right time feels helpful..

[Audio] There are natural moments where options make sense..

[Audio] Optional language lowers defenses and builds trust..

[Audio] Here is how this sounds in real life.. LearnServiceSales.com | © 2025 Preferred Sales Consultants, LLC. All rights reserved..

[Audio] Advisors educate and recommend. Customers decide..

[Audio] When sales feels like helping, resistance disappears..