[Virtual Presenter] The Philippines is a nation with a rapidly growing population of active Internet users. As of January 2021 86.98 million active Internet users have been recorded an 8% increase from the addition of 6.5 million identities. This means that a large portion of the population 73.4% actively uses social media platforms. This is a remarkable surge in the usage of digital networks and platforms.. 

Scene 1

The overall population is currently 118.2 million
THE PHILIPPINES
User identities on social media platforms are also on a rising trend, as with the
addition of 6.5 million identities, the overall number of social media users has
increased to 86.75 million, reflecting an 8% growth. Because of this, social
media continues to have a powerful influence on the digital lifestyle of the
Filipino people, as it is used by 73.4% of the population.
SOCIAL MEDIA STATISTICS AS OF JANUARY
86.98M
ACTIVE INTERNET USERS

[Audio] In the Philippines internet usage is extremely widespread. 86.98 million people are online with a total of 73.4% of the population using social media. In 2021 this number has grown even further to 6.5 million identities. Facebook dominates the country's social media with 94.6% followed closely by Messenger with 92.1%. Instagram is also widely used with 72.5% of users having an account. TikTok has seen an increase in popularity with 80% while Twitter is trailing at 51.6%. Altogether approximately 6 billion identities are connected to the top 5 social media services.. 

Scene 2

FACEBOOK 94.6% - 2.9B
MESSENGER 92.1% - 2.1B
INSTAGRAM
72.5% - 1.4B
X (TWITTER)51.6% - 397M
TOP 5 
SOCIAL 
MEDIA 
PLANTFORM 
IN THE 
PHILIPPINES
01
02
03
04
05
TIKTOK
80.0% - 1B

[Audio] Statistics from January 2021 indicate that 86.98 million people in the Philippines are actively using the internet with 73.4% of these people using social media representing an 8% rise from the previous year caused by the addition of 6.5 million identities. Facebook is the most used platform among internet users in the Philippines with 93% accessing it. However YouTube tops the list in terms of the amount of time spent on social media apps surpassing Facebook and other apps such as Instagram Twitter and TikTok. This suggests that the Filipino population is primarily an audio-visual culture with more consumption of content through audiovisual mediums than text and images.. 

Scene 3

FACEBOOK
Despite Facebook's dominance in monthly usage and social 
media preference in the Philippines, a different story emerges 
when looking at actual time spent using social media apps.

YouTube
is
used
for
an
advantage of 32 hours and 40
minutes, filling the spare time
of
social
media
users
with
engaging content.
Filipinos spend 40 hours and
46 minutes monthly on Tiktok.
Roughly 1.5 times longer than
the 26 hours and 54 minutes
they spend on Facebook.
26 hours and 54 minutes they
spend
on
Facebook.
Between
these two, YouTube is used for an
average
of
32
hours
and
40
minutes. 

Scene 4

YouTube
is
used
for
an
advantage of 32 hours and 40
minutes, filling the spare time
of
social
media
users
with
engaging content.
Filipinos spend 40 hours and
46 minutes monthly on Tiktok.
Roughly 1.5 times longer than
the 26 hours and 54 minutes
they spend on Facebook.
26 hours and 54 minutes they
spend
on
Facebook.
Between
these two, YouTube is used for an
average
of
32
hours
and
40
minutes

[Audio] The prevalence of social media in the Philippines is clear. 86.98 million people or almost three quarters of the population are active internet users. This is an 8% increase from last year with an additional 6.5 million identities now using social media. WhatsApp is the most popular among the Filipino social media user with users spending an average of 2 hours and 23 minutes on the app each day. Android users in particular spend an average of 2 hours and 29 minutes per day on WhatsApp. All in all Filipinos are spending 14 hours and 3 minutes per day on social media platforms. It is evident that social media has become an integral part of Filipino communication and this trend is likely to continue. The increasing influence of social media in the Philippines reflects the importance of these platforms in the Filipino experience.. 

Scene 5

The average WhatsApp user on
Android spends 2 hours and 29
minutes per day on the app
Social media user now spends 2
hours
and
23
minutes
per
day using social platforms.
The
top
messaging
app
that
Filipinos hop in and out of, is
utilized
for
14
hours
and
3
minutes.

[Audio] The Philippines had 86.98 million active internet users in 2021 with 73.4% of its population using social media an 8% increase from the previous year resulting from the addition of 6.5 million identities. This demonstrates that internet access is expanding in the region and is expected to keep doing so. There has been a 0.6% rise in internet penetration rate and a 2.1% year-on-year change in total internet users signifying that the nation is in a good position to make use of digital technologies and foster further economic growth in the future.. 

Scene 6

86.98
MILLION 
Total number of Internet Users is 1.8 million 
more Filipinos are now online in 2024, 
bringing the overall number of internet users 
in the Philippines.
Internet Users vs Total Population An increase
of
0.6% over
the
previous
year
brings
the
Philippines' internet penetration rate to 73.6%.
Year on Year change in Total Internet Users 
Up 2.1% from the previous year.

[Audio] With over 86 million active users the internet has become an integral part of life in the Philippines. An indexed internet adoption of 111.2 indicates that Filipinos have been quicker to embrace the internet than the global average. It is estimated that almost 99% of internet users access the internet via a mobile phone an ecommerce hotspot and on average spend 8 hours and 52 minutes on the internet daily. This year due to the pandemic digital usage has decreased but even then Filipinos still typically spend 7 hours and 31 minutes on the internet each day illustrating how important the internet has become in our lives.. 

Scene 7

111.2
Indexed Internet Adoption vs Global Average this 
number indexed at 111.2 over the worldwide.
Indicating an ongoing rise in digital accessibility, 
integrating more Filipinos within the global online 
community.
Percentage of Internet Users Accessing via Mobile 
Phone 98.8 %. The nation's use trends reveal an 
affection for social interaction and ecommerce. 
Online communication is essential in people's 
everyday lives
Average daily time spent using the Internet 8 
hours and 52 minutes keywords, some brief 
introductions, Year to year change in daily 
time spent using Internet -3.8% to -21 
minutes

[Audio] With a population of 86.98 million people the Philippines has a substantial active internet user base. Additionally 73.4% of the population use social media with a small gender gap: 8.7% of women are on the internet versus 8.5% of men and 18.1% of women use social media compared to 15.3% of men. Among the most active online groups is the 25-34 and 34-44 age groups both of which are more likely to be receptive to ads on social media. However the numbers are still slightly lower for both women and men at 15.5% and 14.9% respectively.. 

Scene 8

FEMALE - MALE
18.1% - 15.3%
FEMALE – MALE
8.7% - 8.5%
FEMALE - MALE
Most active online in 
the nation, group are 
constantly online and 
most susceptible to 
ads on social media.
34 – 44 age group still 
has more female than 
male users, but not by 
too much, as the former 
is at 8.7% while the latter 
is at 8.5%
The trend persists in the 
25 - 34 age group, but 
the numbers are slightly 
lower at 15.5% for 
women and 14.9% for 
men
18 – 24
YEARS OLD
25 – 34
YEARS OLD
35 – 44
YEARS OLD

[Audio] Raffy Tulfo is a renowned name in the Philippines because of his thorough investigative journalism and defense of social equity. His tremendous online media presence on YouTube Facebook and Instagram has earned him an incredible 51.6 million devotees making him one of the most renowned and influential personalities in the nation. He devotes his time to educate and inform people and to create a positive change in the lives of his audience.. 

Scene 9

YOUTUBE
RAFFY TULFO IN ACTION. BROADCAST JOURNALIST
RAFFY
TULFO
HAS
A
PROMINENT
YOUTUBE
PLATFORM
KNOWN
FOR
ITS
HARD-HITTING
INVESTIGATIVE JOURNALISM AND ADVOCACY FOR
SOCIAL JUSTICE.
FACEBOOK
HE HAS OVER 21 MILLION OF FOLLOWERS ON
THE VIDEOS HE CREATED AND ON HIS VLOGS
IN SOCIAL MEDIA PLATFORMS THAT HE POSTED
FOLLOWERS
51.6
MILLION
FOLLOWER
COUNT,
HIS
YOUTUBE, FACEBOOK, INSTAGRAM IS THE
MOST
INFLUENTIAL
AND
WIDELY
RECOGNIZED INTHE COUNTRY

[Audio] In 2008 Cong TV joined YouTube and gained quick popularity in the Philippines for its comedy videos and parodies. His social media platforms currently count 7 million followers and his YouTube channel has 11.8 million subscribers a testament to the potential of the internet in connecting us to large audiences and boosting engagement on social media platforms.. 

Scene 10

YOUTUBE
CONG TV JOINED YOUTUBE IN 2008. HE GAINED 
POPULARITY IN THE PHILIPPINES BY UPLOADING 
COMEDY VIDEOS AND PARODIES ON YOUTUBE.
FACEBOOK
HE HAS OVER 7 MILLION OF FOLLOWERS ON 
THE VIDEOS HE CREATED AND ON HIS VLOGS 
IN SOCIAL MEDIA PLATFORMS THAT HE POSTED
FOLLOWERS
ON THE OTHER HAND, HIS YOUTUBE CHANNEL, WHERE HE 
MADE HIS ORIGINAL VIDEOS, ALREADY HAS MORE THAN 
11.8 MILLION SUBSCRIBERS.

[Audio] Gavin and his brothers are a prime example of how the internet has enabled people to reach different audiences. Their prank videos have gained them millions of views and fans on both Facebook and YouTube. Together they have over 9.4 million followers on Facebook and 4.68 million subscribers on YouTube making them a hugely popular family. This is largely due to the large number of active internet users in the Philippines and the subsequent increase in social media users.. 

Scene 11

YOUTUBE
GAVIN AND HIS BROTHERS HAVE BECOME WELL-KNOWN 
INTERNET SENSATIONS BECAUSE OF THEIR SUPER FUNNY 
PRANK VIDEOS, WHICH HAVE GATHERED MILLIONS OF VIEWS
FACEBOOK
OFFICIAL FACEBOOK PAGE HAS GATHERED MORE THAN 
9.4 MILLION FOLLOWERS
FOLLOWERS
ON THE OTHER HAND, HIS YOUTUBE CHANNEL, WHERE HE 
MADE HIS ORIGINAL VIDEOS, ALREADY HAS MORE THAN 
4.68 MILLION SUBSCRIBERS.

年终工作总结

Scene 0

In the Philippines
 internet usage is extremely widespread. 86.98 million people are online
 with a total of 73.4% of the population using social media. In 2021
 this number has grown even further to 6.5 million identities. Facebook dominates the country's social media with 94.6%
 followed closely by Messenger with 92.1%. Instagram is also widely used
 with 72.5% of users having an account. TikTok has seen an increase in popularity with 80%
 while Twitter is trailing at 51.6%. Altogether
 approximately 6 billion identities are connected to the top 5 social media services.

avatar

Statistics from January 2021 indicate that 86.98 million people in the Philippines are actively using the internet
 with 73.4% of these people using social media
 representing an 8% rise from the previous year caused by the addition of 6.5 million identities. Facebook is the most used platform among internet users in the Philippines
 with 93% accessing it. However
 YouTube tops the list in terms of the amount of time spent on social media apps
 surpassing Facebook and other apps such as Instagram
 Twitter
 and TikTok. This suggests that the Filipino population is primarily an audio-visual culture
 with more consumption of content through audiovisual mediums than text and images.

The prevalence of social media in the Philippines is clear. 86.98 million people
 or almost three quarters of the population
 are active internet users. This is an 8% increase from last year
 with an additional 6.5 million identities now using social media.  WhatsApp is the most popular among the Filipino social media user
 with users spending an average of 2 hours and 23 minutes on the app each day. Android users in particular spend an average of 2 hours and 29 minutes per day on WhatsApp. All in all
 Filipinos are spending 14 hours and 3 minutes per day on social media platforms. 

It is evident that social media has become an integral part of Filipino communication
 and this trend is likely to continue. The increasing influence of social media in the Philippines reflects the importance of these platforms in the Filipino experience.

The Philippines had 86.98 million active internet users in 2021
 with 73.4% of its population using social media
 an 8% increase from the previous year resulting from the addition of 6.5 million identities. This demonstrates that internet access is expanding in the region and is expected to keep doing so. There has been a 0.6% rise in internet penetration rate
 and a 2.1% year-on-year change in total internet users
 signifying that the nation is in a good position to make use of digital technologies and foster further economic growth in the future.

With over 86 million active users
 the internet has become an integral part of life in the Philippines. An indexed internet adoption of 111.2 indicates that Filipinos have been quicker to embrace the internet than the global average. It is estimated that almost 99% of internet users access the internet via a mobile phone
 an ecommerce hotspot
 and on average spend 8 hours and 52 minutes on the internet daily. This year
 due to the pandemic
 digital usage has decreased but even then Filipinos still typically spend 7 hours and 31 minutes on the internet each day
 illustrating how important the internet has become in our lives.

With a population of 86.98 million people
 the Philippines has a substantial active internet user base. Additionally
 73.4% of the population use social media
 with a small gender gap: 8.7% of women are on the internet versus 8.5% of men
 and 18.1% of women use social media compared to 15.3% of men. Among the most active online groups is the 25-34 and 34-44 age groups
 both of which are more likely to be receptive to ads on social media. However
 the numbers are still slightly lower for both women and men at 15.5% and 14.9%
 respectively.

Raffy Tulfo is a renowned name in the Philippines because of his thorough investigative journalism and defense of social equity. His tremendous online media presence on YouTube
 Facebook
 and Instagram has earned him an incredible 51.6 million devotees
 making him one of the most renowned and influential personalities in the nation. He devotes his time to educate and inform people
 and to create a positive change in the lives of his audience.

In 2008
 Cong TV joined YouTube and gained quick popularity in the Philippines for its comedy videos and parodies. His social media platforms currently count 7 million followers and his YouTube channel has 11.8 million subscribers
 a testament to the potential of the internet in connecting us to large audiences and boosting engagement on social media platforms.

Gavin and his brothers are a prime example of how the internet has enabled people to reach different audiences. Their prank videos have gained them millions of views and fans on both Facebook and YouTube. Together
 they have over 9.4 million followers on Facebook and 4.68 million subscribers on YouTube
 making them a hugely popular family. This is largely due to the large number of active internet users in the Philippines and the subsequent increase in social media users.