PptxGenJS Presentation

[Virtual Presenter] By integrating the 120 million contacts dataset with the existing 340 million firmographic dataset, we can enrich our understanding of companies and their decision-makers. This synergy enables us to gain valuable insights into job titles, emails, and phone numbers, allowing us to segment our audience more effectively, target them precisely, and create highly personalized campaigns. As a result, we expect to see improved engagement, increased conversion rates, and maximized return on investment from our campaigns..

[Audio] The mapping proposal enables the creation of a comprehensive picture of each company by bridging the gap between contacts and firmographic data. Precise matching is ensured through the connection of the 120 million contacts with the 340 million firmographic records, providing valuable insights into each organization's structure and operations. Multiple contacts per company, including decision-makers and influencers, are identified, along with key individuals who play critical roles in driving business decisions. Essential contact information includes job titles, emails, and phone numbers, while access to LinkedIn profile data, geographic, and technographic enrichments further enhances our understanding of each company's unique characteristics..

[Audio] With this integration, we can drive marketing and sales effectiveness through targeted marketing campaigns. Hyper-segmentation by job title, company size, and technology use enables personalized email and telemarketing efforts yielding higher response rates. Leveraging enriched contact data delivers tailored outreach at both company and individual levels, generating higher-quality leads and engagement. Advanced lead scoring models prioritize high-potential prospects and shorten sales cycles. Our sales team is equipped with actionable contact information for decision-makers and influencers, accelerating prospecting and improving call productivity..

[Audio] By integrating the 120M Contacts Dataset with the existing 340M Firmographic Dataset, we enhance targeting through contact-specific details that complement firmographic insights, allowing for precise targeting. We personalize outreach efforts based on job title, company size, industry, and specific technologies used, resulting in improved ROI from reduced waste and targeted efforts..

[Audio] Our pricing model offers flexibility and customization to meet the unique needs of our clients. We provide access to the combined firmographic and contacts mapping data through our subscription-based service, allowing clients to tap into the vast repository of information, gaining valuable insights and actionable intelligence to inform their marketing and sales strategies. We offer two primary subscription options: quarterly and annual. The quarterly subscription provides regular updates to the data, ensuring that clients have access to the most current and accurate information. The annual subscription offers even greater value, providing unlimited access to the data throughout the year. Additionally, we offer data refreshes on a periodic basis, which ensures that the data remains accurate and up-to-date, reflecting changes in the market and industry trends. By staying current with the latest data, clients can maintain a competitive edge and stay ahead of the curve..

[Audio] To further leverage the enhanced dataset, easy integration methods will be provided for Harte Hanks' CRM and marketing systems, including popular platforms like Salesforce and HubSpot, ensuring seamless use of the updated information. Customizable analytics and reporting tools will also be offered to track key metrics such as lead generation and conversion rates. These insights will enable Harte Hanks to measure the effectiveness of their campaigns and optimize their outreach strategies accordingly..

[Audio] By integrating the 120M Contacts Dataset with the existing 340M Firmographic Dataset, we will unlock a complete and actionable view of our target accounts. This enriched data will enable us to develop more efficient and personalized marketing efforts, ultimately driving growth through improved lead generation, shorter sales cycles, and better overall campaign performance..

[Audio] We propose that integrating the 120M Contacts Dataset with the existing 340M Firmographic Dataset will significantly improve account insights and facilitate more targeted outreach strategies..