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GlowSip Collagen Drink. HRM Business Presentation Presented by: Misba Mistry 2527037 Nausheen Khan 2527032 Sharmin Shaikh 2527060 Marwa Shaikh 2527036 Iqra Shaikh 2527022.
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Business Introduction. Ready-to-drink collagen beverage Benefits: Skin & Hair Immunity Glow & Hydration Target: College girls & working women Model: Instagram | WhatsApp | Retail.
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Product Flavours. Purple Berry – Young audience Citrus Shine – Detox users Strawberry Glow – Beauty segment.
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Business Launch. Started in 2022 Strategy: Instagram marketing Free sampling Influencer promotion From home startup to brand.
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Investment. Total: ₹4,00,000 Used for product-1,50,000 Marketing-50,000 Hiring helpers & tools-80,000 Production expansion-1,00,000 Result of Investment: More customers Better packaging Brand awareness.
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Revenue. Yearly revenue= 9,50,000 Monthly revenue= 79,000 Monthly growth rate=8-10% REVENUE PERCENTAGE SPLIT Instagram&Whatsapp= 70%= 55,000/month Retail shops = 30% =24,000/month.
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0. Revenue Split. Total yearly sales (all 3 drinks combined) Year Bottles Sold Revenue Profit 2022 3,000 ₹3,00,000 ₹1,20,000 2023 4,500 ₹4,50,000 1,80,000 2024 6,500 ₹6,50,000 ₹2,60,000 2025 8,500 ₹8,50,000 ₹3,40,000 2026 9,500 ₹9,50,000 ₹3,80,000 Current Turnover =9,50,000.
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Business Growth. Price: ₹120 Cost: ₹65 Profit: ₹55 Sales increasing every year.
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SOAR Analysis strength+opportunities+aspirations+results.
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Monthly Expenses. Raw materials 20,000 Marketing 10,000 Packaging 7,000 Salaries / helpers 7,000 Miscellaneous 3,000 Total Cost 47,000 Monthly Profit : 320000.
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Break Even. 2727 bottles needed to break even.
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Product Costing. Cost per bottle: ₹60 Ingredients 30 Bottle & label 15 Marketing 10 Delivery 5 Selling Price: ₹100 Profit: ₹40.
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HRM Role. Team: 4 members Founder,Management&finance,production helper,Packaging helper Future: Expand to 12 employees Hire Digital Marketor Hire Sales Executive.
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Conclusion. Glowsip is a small but profitable startup with strong growth potential. Growing sales Increasing profits Strong online presence Future expansion plan ready.
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THANKYOU.