Copie de Présentation Business Plan Stratégie Marque Entreprise Beige

ANIMAL We take care of your furry friends at any time CARE Animal Paradise Animal Paradise Contact me by phone at 22308320 prepared by : Kochbati Hedi Mornagui Fatma Hamdaoui Yassine Haboubi ilyess.

1 Introduction External and Internal Analysis Project Presentation BMC Plan Plan 2 3 4 5 7 Conclusion 6 Adjusted BMC BCG.

1 Introduction 1 Introduction Today’s societal evolution places pets at the heart of the family. However, modern lifestyles (business travel, extended absences) create an urgent need for reliable, professional, and reassuring pet care. 01.

THE IDEA 2 Project Presentation 2 Project Presentation Ensure the well-being of the animal during the owner’s absence by providing a safe and comforting environment. 02 VISION Become the reference for animal well-being in Tunisia by professionalizing the pet boarding sector. Reach 60% occupancy in Year 1 Achieve customer satisfaction score > 9/10 Ensure zero health incidents through strict protocols Develop a proprietary mobile application KEY OBJECTIVES.

1 04 KEY SUCCESS FACTORS KEY SUCCESS FACTORS Secure, clean premises compliant with hygiene standards VIP rooms, grooming, transport Full transparency through technology Active presence on Facebook, Instagram, TikTok Strategic partnerships.

3 Business Model Canvas 05.

C U S T O M E R S E G M E N T S I N D I V I D U A L S L I V I N G A L O N E O R W O R K I N G L O N G H O U R S F A M I L I E S G O I N G O N V A C A T I O N O R W E E K E N D T R I P S S T U D E N T S O R W O R K E R S T R A V E L I N G V A L U E P R O P O S I T I O N S E C U R E A C C O M M O D A T I O N P E R S O N A L I Z E D C A R E ( F E E D I N G , P L AY T I M E , H Y G I E N E ) P R E M I U M S E R V I C E S : G R O O M I N G , V I P R O O M S , T R A N S P O R T 06.

C H A N N E L S F LY E R S ( V E T E R I N A R I A N S , P E T S H O P S ) S O C I A L M E D I A ( F A C E B O O K , I N S T A G R A M , T I K T O K ) W E B S I T E + M O B I L E A P P L I C A T I O N C U S T O M E R R E L A T I O N S H I P S D A I LY U P D A T E S ( P H O T O S , V I D E O S , W H A T S A P P M E S S A G E S ) M O B I L E A P P W I T H N O T I F I C A T I O N S A U T O M A T I C B O O K I N G A N D C O N F I R M A T I O N 07.

R E V E N U E S T R E A M S S T A N D A R D O V E R N I G H T S T AYS ( F I X E D D A I LY R A T E ) P R E M I U M F O O D V E T E R I N A RY S E R V I C E S I N PA R T N E R S H I P T R A N S P O R T ( P I C K - U P & D E L I V E RY ) S A L E O F A C C E S S O R I E S ( T O YS , L I T T E R , D RY F O O D ) K E Y R E S O U R C E S I N D I V I D U A L B O X E S / R O O M S C A R E E Q U I P M E N T, T O YS , L I T T E R Q U A L I F I E D S T A F F W E B S I T E 08.

K E Y A C T I V I T I E S A N I M A L R E C E P T I O N P E R S O N A L I Z E D C A R E R E S E R V A T I O N P L A N N I N G S O C I A L M E D I A M A N A G E M E N T K E Y PA R T N E R S V E T E R I N A RY PA R T N E R S P E T S H O P S A N D S U P P L I E R S I N F L U E N C E R S / S P E C I A L I Z E D A N I M A L PA G E S 09.

C O S T S T R U C T U R E S T A F F S A L A R I E S I N S U R A N C E F O O D C L E A N I N G P R O D U C T S W A T E R A N D E L E C T R I C I T Y V E T E R I N A RY C A R E F A C E B O O K / I N S T A G R A M A D S F LY E R S W E B S I T E / A P P M A N A G E M E N T 10.

STRENGTHS WEAKNESSES OPPORTUNITIES THREATS SWOT Analysis SWOT Analysis INNOVATIVE AND UNIQUE PROJECT REAL-TIME CAMERAS PERSONALIZED SERVICES STRONG CUSTOMER LOYALTY HIGH INITIAL INVESTMENT DEPENDENCE ON QUALIFIED STAFF STRICT HYGIENE STANDARDS GROWING ANIMAL WELFARE MARKET POSSIBLE PARTNERSHIPS PREMIUM SERVICES NO DIRECT COMPETITION POTENTIAL NEW COMPETITORS HEALTH RISKS DIFFICULT ECONOMIC CONTEXT REPUTATION RISK 16.

Risk Analysis 17 High costs → rigorous management + market study. Financial Escapes, theft, accidents → 24/7 surveillance + adapted infrastructure. Security Diseases, stress → strict protocols + veterinary monitoring. Health 💰📉 🩺🐾 🔒📹 ⭐📣 📜⚖ Regulatory Authorizations and standards → full compliance with Tunisian requirements. Reputation Poor communication → transparency (video, reports) + trained staff..

Our Strategic Position & Roadmap Our Position: STAR ⭐ Why STAR? 1⃣ Growing Market 2⃣ Dominant Position 19 Pet care sector: +3–6% annual growth Increasing owner demand Unmet need in the market First movers in Tunisian market Low structured competition Unique innovative concept.

Short Term Medium Term Long Term Year 1 Years 2-3 Year 4+ Reach 60% occupancy Consolidate leadership position Become dominant CASH COW Establish strong brand awareness Create competitive barriers Generate stable profits Develop mobile app Increase loyalty (90%+) Expansion potential Our Strategy: Invest & Grow 20.

le et preventive Médecine genera Loboratoire d'analyses Radiologie numérique —ö&ographie IS dentaires - •soins intensifs iographie ntale.

7 Conclusion 7 Conclusion Animal Paradise is not just an entrepreneurial project. It is our conviction that an animal deserves as much care, respect, and transparency as any human being. We are building more than a boarding facility: we are building a relationship of trust between owners and professionals. Operational excellence. Technological transparency. Premium service. Three simple but powerful pillars. 23.