Communication

[Audio] Communication • Communication means exchanging information, ideas, message, skills, feelings and emotions between the parties like sender and receiver. • It means flow of meaning , message and understanding with the same meaning and purpose intended by the sender. Features : Process : Two or more parties Goal Oriented Dynamic Continuous Pervasive Exchange of Information Use of Channel Formal and Informal Verbal and non verbal The Sender has an Idea The Idea Becomes a Message by encoding The Message is Transmitted and it travels over a channel Reception of Message and its decoding Feedback.

[Audio] Business Communication • It is sharing of information between people within an enterprise that is performed for the commercial benefit of the organization and also how a company shares information to promote its product or service to the potential consumers. • Importance : Internal Business Communication • It occurs within the same organization External Business Communication • It occurs between and among the people of different business organization Exchange of business information Business planning Business decision making Writing business letter reports and documents Handling conflict management Handling workforce diversity.

[Audio] Interpersonal Communication • Communication that takes place between one or more individual and group of individual either in face to face interaction or through direct channel of communication is called interpersonal communication. • It is influenced by large numbers of difficulties, problems and obstacles called barriers of interpersonal communication. Barriers of Interpersonal Communication Bypassing Frame of reference Lack of language skill Distractions Overcoming barriers Use simple words Use YOU language Develop environment of trust Control information overload Control noise Develop sufficient language skill.