D esign Practice Project Interior Design Studio. Shahmir Kamal – Collaborative Project.
TABLE OF CONTENT. 02. 04. 03. 01. INDIVIDUAL AND TEAM SKILLS.
TABLE OF CONTENT. PRODUCTION TEAM. WORKFLOW METHOD.
GENRE. A corporate video. Business content marketing.
A corporate promotional video for an interior design studio..
ALI STUDIO. THE CLIENT. AK interior design studio..
CLIENT REQUIREMENT. Promote and improve the business’s brand transparency A walk-through video of the studio Share before-and-after photos of the work Team working in the factory Interview of the owner.
Highlight the importance of collaboration between client and designer.
CONCEPT AND IDEA. Up to date camera and editing techniques.
Target Market.
An interior decorating business it most likely targets females with an interest in home décor . Retail,Corporate and Hospitality customers T arget market could be males and females but those earning a good amount to invest in the luxurious and rich style.
GROWTH IN INTERIOR DESIGN. $24 B. Expected growth by 2025.
Branding And Presentation Strategy. Video tour of the studio branding strategy.
Individual Skills. Being creative in visual story telling through cinematography.
The idea of collaboration seems easy enough, but in reality, it can be challenging. Each person on a team has strengths and weaknesses, communication preferences, and personal goals..
C ollaborative Team Skills. 1. Acceptance of new ideas.
Shahmir kamal. . Director. DOP. Editor. H annah Naqi Art director.
T he Workflow Method. Pre•Production • Video strategy/goals • Budget/scope • Story selection • project timeline • Script creation • Talent/characters • Production teMn/ equipment needs • Location Scout Production • Setting up the sound/ lighting/video equipment • Conducting interviews • Recording voiceovers • Capturing Post-Production • Logging the interviews • Producing the final story • Music selection • Supporting graphics • Video editing • Reviews/approvals Final Delivery.
ALI KHAN STUDIO. Project Outcome. Got to learn alot as we pushed our limits by trying different camera techniques and transitions as per client needs..
abstract. abstract. abstract. T hankyou !.