PowerPoint Presentation

CHAPTER 1.

[Audio] Chapter 1 provides an in-depth look at the world of e-commerce, a rapidly growing phenomenon that has greatly impacted the way we shop and do business. The history of e-commerce dates back 40 years and has seen significant developments and advancements over the years. With the constant emergence of new technologies, e-commerce continues to evolve, attracting countless businesses into the online market each year. The foundations of modern-day e-commerce can be traced back to the introduction of two major developments in the 1970s - Electronic Data Interchanges (EDI) and teleshopping. These breakthroughs paved the way for the birth of the e-commerce store as we know it today. Notably, the history of e-commerce is closely connected to the history of the internet. Online shopping did not become a reality until the internet was made accessible to the public in 1991. This was a monumental turning point for e-commerce, as the increasing accessibility and convenience of the internet allowed businesses to reach a wider market and for consumers to shop from the comfort of their own homes. One of the first e-commerce sites in the United States was Amazon.com, which paved the way for countless other businesses to enter the online market. With the ever-growing popularity of e-commerce, there have been significant improvements in its convenience, safety, and user experience, making it a preferred choice for many consumers. As we journey further into the world of e-commerce, we will discover the many possibilities and benefits it offers for both businesses and consumers. So, let's delve deeper into Chapter 1 and explore the evolution of e-commerce..

[Audio] In the late 1960s, the military created a groundbreaking system called ARPAnet to ensure the flow of critical information in case of a nuclear attack. This was a significant advancement in communication technology during a time of great uncertainty and fear. In 1971, researchers developed the Terminal Interface Processor, or TIP, allowing individuals to access ARPAnet from their own computer terminals. But the most significant development in networking came in 1982 with the transition to Transmission Control Protocol and Internet Protocol, also known as TCP/IP, enabling more efficient and secure data transfer. By the early 1980s, individual computer users from major research universities began using this technology to send emails, participate in listservs and newsgroups, and share documents over networks such as BITNET and USENET. This marked a pivotal moment in the evolution of networking, laying the groundwork for the internet as we know it today..

[Audio] Slide 4 discusses the history of e-commerce, highlighting CompuServe as one of the first networking services for home PC users in the mid-1980s. CompuServe provided a range of tools, including e-mail, message boards, and chat rooms, making it a popular destination for online communication. The platform also launched the Electronic Mall, where users could purchase items directly from 110 online merchants. Although the Electronic Mall was not a huge success, it paved the way for modern-day e-commerce. Today, e-commerce is a thriving industry with millions of transactions occurring daily. This presentation will explore the evolution of e-commerce, including the pioneering efforts of CompuServe and other early players in the game. Let's take a trip down memory lane and see how it all began..

[Audio] In the early 1990s, the world experienced a revolutionary change in the way information is shared and accessed. This was when the World Wide Web was introduced by Tim Berners-Lee, a researcher at CERN. This concept completely transformed the way we navigate and browse through vast amounts of data, providing a user-friendly platform for easy access to different sources and search engines. First presented in 1990, the Web has become an integral part of our daily lives, with the lifting of a ban by the National Science Foundation in 1991 allowing for commercial businesses to operate online. This was a crucial turning point in the history of e-commerce, as the Web became a dominant force in the world of online business. Its impact is felt all around the globe, changing the way we communicate and conduct business. The Web is proof of how innovation and technology can open new doors and have unimaginable effects on the world. Let us remember the events that shaped the Web into what it is today and continue to explore the endless possibilities it offers..

[Audio] Slide 6 out of 16 marks a pivotal moment in the history of the internet. It was in 1993 when Marc Andreesen, a computer scientist at the NCSA, released the first widely distributed Web browser, Mosaic. This revolutionary browser revolutionized the internet experience, simplifying the navigation and access to online information. The following year, Netscape 1.0 was introduced and with it, a game-changing security protocol called Secure Socket Layer (SSL). This addition ensured that sensitive information, such as personal details and credit card numbers, could be transmitted safely over the internet by encrypting messages on both the sender and receiver's end. This marked the birth of the modern age of online purchasing and banking, where personal information could now be safeguarded throughout its journey on the vast web. The introduction of SSL was a crucial step in ensuring the safety and security of online transactions, all thanks to the brilliant minds at the NCSA and their groundbreaking browser, Mosaic..

[Audio] In the early days of online credit card sales, the industry saw the emergence of third-party services for processing transactions. As the internet grew, the need for secure and efficient transactions became evident, leading to the birth of companies such as First Virtual and CyberCash. In 1995, Verisign began developing digital IDs for verifying the identity of online businesses, adding an extra layer of security for consumers. However, their focus soon shifted to certifying the security of ecommerce servers. These early developments paved the way for the secure and convenient online transactions we have today. In this presentation, we will discuss the evolution of online credit card sales and its impact on electronic commerce..

[Audio] In today's modern era of technology, electronic commerce or e-commerce has become an essential part of our daily routines. It refers to the buying and selling of goods and services over the internet. With just a click of a button, buyers and sellers can connect in a virtual marketplace. The term e-commerce is self-explanatory as it involves the online interaction between buyers and sellers, enabling easy access and connection with people from all around the globe. The internet serves as the platform for these transactions to take place. Through e-commerce, one can purchase products, transfer funds, and exchange data without having to leave the comfort of their own home. An excellent example of this is when you purchase a book off of Amazon. This is a classic e-commerce transaction where you interact with the seller and exchange data such as pictures, text, and delivery address, followed by making the payment without ever leaving your home. E-commerce has drastically transformed the way we shop and conduct business with its convenience, simplicity, and accessibility, making it a dominant force in the world of commerce. Next time you make an online purchase, remember the impact and significance of e-commerce..

[Audio] Chapter 1 of our presentation discusses some of the emerging trends in e-Business, which are shaping the future of the business world. The first trend we will look at is Network Marketing, involving utilizing a network of individuals to sell products or services. This approach has become popular due to its low overhead costs and potential for significant growth in the e-business industry. Another trend is Franchising, where a license is granted to a third party to use a company's business model and brand. This allows for rapid expansion and entry into new markets. Business Process Outsourcing (BPO) is also popular, involving outsourcing non-core business functions to third-party service providers for increased efficiency and cost savings. Aggregator is an emerging trend that collects and organizes data from various sources to provide a single platform for users. This has revolutionized the way businesses collect and analyze information, leading to improved decision-making. Knowledge Process Outsourcing (KPO), which is a subset of BPO, involves outsourcing knowledge-based and information-related work due to the increasing importance of knowledge and information in the digital economy. E-commerce is one of the fastest-growing industries in the global economy, projected to reach $27 trillion by the end of the decade with an annual growth rate of 23%. These emerging trends in e-business are crucial to stay informed about and adapt to in order to succeed in the ever-evolving business world. Stay tuned for the next section of our presentation as we delve deeper into the world of e-commerce. Slide #9..

[Audio] Chapter 1 of our presentation discusses network marketing and franchise businesses. Network marketing, also known as multilevel marketing, cellular marketing, or affiliate marketing, relies on independent representatives who work together to generate leads and sales. Franchises, on the other hand, grant a license for a franchisee to sell products or services under a franchisor's name. Franchisees pay start-up and annual fees for this opportunity. This partnership allows them to utilize successful business strategies and resources. These business models offer a win-win situation for representatives and companies involved. In our presentation, we will explore the benefits and potential challenges of these models, and provide examples of successful companies utilizing them. Let's continue our journey in the exciting world of network marketing and franchises..

[Audio] In today's global market, businesses are continuously looking for ways to improve efficiency and reduce costs. One popular method is through Business Process Outsourcing, or BPO. This involves subcontracting different business operations to third-party vendors. Another emerging model is the Aggregator Business Model, where companies partner with players within a specific niche, and market their products or services under their own brand. This partnership, as described by Business Strategy Insights, benefits both parties by reaching more customers. On the other end of the spectrum is Knowledge Process Outsourcing, or KPO, which involves outsourcing core and information-related business activities to individuals with advanced degrees and specialized expertise. With the rise of digital technology, the digital economy has emerged, encompassing various sectors and technologies such as the internet, mobile technology, big data, and information and communications technology. Overall, the world of business is rapidly changing, and these different outsourcing models and the digital economy are just a few examples of how companies are adapting and finding success in the modern age..

[Audio] Slide 12 out of 16 shows the different categories of E-commerce. There are four main categories that we will be discussing. The first is Business to Business, or B2B transactions, where companies conduct business with one another. This type of transaction does not involve the final consumer. This has become a popular method for companies to streamline their purchasing process and reach a wider market. The next category is Business to Consumer (B2C) transactions, where businesses sell directly to the end consumer through online platforms. With the increasing popularity of online shopping, this category is essential for businesses. Consumer to Consumer (C2C) transactions involve individuals buying and selling products or services to each other through online marketplaces. This has become a popular method for decluttering and earning extra income. Lastly, Consumer to Business (C2B) transactions involve consumers selling their own products or services to businesses, such as freelance work or product reviews. This is a growing trend, especially with influencer marketing. These categories offer a variety of opportunities for businesses and individuals to engage in online transactions. Now that we have a better understanding of these categories, let's move on to the next chapter..

[Audio] In the world of business, there are various types of transactions, including Business to Consumer (B2C). This is when a company sells its goods and/or services directly to the consumer. The process is simple - consumers can visit the company's website, browse products, view pictures and read reviews, and place their order for direct shipping. Popular examples of B2C businesses include Amazon, Flipkart, and Jabong, which offer convenient online shopping options for consumers. In a B2C transaction, the company has direct contact with the consumer and can build a strong relationship with them, understanding their needs and preferences to improve products and services. As we continue our presentation, remember the significance of B2C transactions in the business world. It is a crucial factor in the success of many companies and offers undeniable convenience for consumers..

[Audio] In Chapter 1 of our presentation, we focus on the consumer to consumer or C2C model. This model involves direct interaction between consumers without the involvement of any company. It allows individuals to sell their personal goods and assets to interested parties, such as cars, bikes, and electronics. Popular examples of companies following this model are OLX and Quikr. The C2C model has become increasingly popular due to its convenience and accessibility. It eliminates the need for a middleman, making the process more efficient and cost-effective. Additionally, it promotes the reuse and recycling of personal goods, contributing to a more sustainable way of living and reducing waste in landfills. With the advancement of technology and the widespread use of the internet, the C2C model has seen significant growth, making it a lucrative option for both buyers and sellers. It also provides a wide range of options for buyers to choose from, as they can directly contact the seller and negotiate the terms. In conclusion, the consumer to consumer model has opened up a new market for individuals to buy and sell personal goods directly to interested parties. This promotes a more sustainable and efficient way of doing business, benefiting both the parties involved and the environment. We will now move on to the next topic..

[Audio] Slide 15 introduces the concept of Consumer to Business (C2B) transactions in the world of e-commerce. This model involves consumers offering goods or services directly to a company, in contrast to the traditional Business to Consumer (B2C) model where businesses sell to individual customers. For example, an IT freelancer may demo and sell their software to a company. This innovation has gained popularity with the rise of online marketplaces and the gig economy, providing opportunities for individuals to monetize their skills and for businesses to access a wider pool of resources. Some popular C2B e-commerce platforms include Amazon, Flipkart, eBay, Fiverr, Upwork, Olx, and Quikr. While B2C remains the dominant model, C2B has the potential to revolutionize the way businesses and consumers interact. This concludes our discussion on e-commerce models, and we will now move on to the final chapter of our presentation..

[Audio] We have reached the final slide of our presentation, where we will discuss the different E-commerce models and their suitability for businesses. With the development of the digital age, there has been a significant increase in the number of E-commerce business models to choose from. Therefore, it is crucial to carefully consider which model is the best fit for your business. In this presentation, we will explore the six (6) most popular E-commerce models that are currently thriving in 2020. The first model is the Traditional Business Model, where businesses operate both online and in a physical store. This allows for a wider reach of customers, and provides them with the flexibility to choose how they want to shop. The E-commerce Marketplace Model is the next model, which brings together sellers and buyers on a single platform. This model has gained popularity due to its convenience and the wide range of products available. Another common model is the Subscription Model, where customers pay a set fee to receive products or services on a regular basis. This model provides businesses with a steady source of income and increases customer retention. For those looking to sell unique or handmade products, the Social Commerce Model is the ideal choice. This model utilizes social media platforms to showcase and sell products to a larger audience. The E-commerce Crowdfunding Model is also gaining popularity, as it allows businesses to raise funds from the public to bring their products or services to the market. Lastly, the White-Label Model involves businesses using a product or service from another company and rebranding it as their own. This model allows businesses to save on production costs and focus on marketing and sales. Thank you for attending our presentation and learning about the different E-commerce models. We hope this information will assist you in selecting the most suitable model for your business. Good luck on your E-commerce journey!.