BRM 701 : GROUP ARTICLE REVIEW : DRIVERS OF LOGISTICS SERVICE INNOVATION IN THIRD PARTY LOGISTICS BUSINESS.

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BRM 701 : GROUP ARTICLE REVIEW : DRIVERS OF LOGISTICS SERVICE INNOVATION IN THIRD PARTY LOGISTICS BUSINESS.

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Introduction

Article by Y Sumantri is highlighted the reason why the Third Party Logistics (TPL ) company is required to being innovative in their services to offered. The production company invest to appoint TPL company to manage their logistics, procurement and fulfillment activities A lot of theoretical ideas has been discussed by the journal and other writings but so far less action taken by the TPL company on the implementation to transform their transportation business concept to logistics business concept Innovation of service is necessary for industry revolution to meet the current market demand, in term of the competitive advantage and also the financial benefit

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Finding point 1

INFORMATION TECHNOLOGY Upgrade the current application of system to modern technology Being innovative by creating in-house platform that friendly user, applicable for all kind of service required and meet the customer expectation System that automatic generated may allow the customer to access the information in the finger tips

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Finding point 2

KNOWLEDGE MANAGEMENT Main component in logistics operation as the strategic resources Inter-related with Supply Chain Management as the initiative to maximize the overall benefit Improving performance while nurturing and promoting continuous learning in the organization Strong support by the Management in the Third Party Logistics company is required by providing suitable facility

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Finding Point 3

GOVERNMENT SUPPORT Plays important roles as strong support in the competitive markets The flexibility offering by the Government especially related to the policy, investment and financial support may encourage more participation of logistics company in TPL industry by offering variety resources for innovation and also the continuous encouragement

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Recommendation

1. systematic platform to cover all 4w + 1h requirement 2. knowledge sharing session may helps both parties to understanding both party’s concern and set a proper planning and ideas for better future improvement 3. Better business engagement between TPL company in the industry and local Authority to focus on future opportunity and what benefit for both may gain from it

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Conclusion

INNOVATIVE SERVICES IN THIRD PARTY LOGISTICS MAY HELPS BOTH ORGANIZATION WHO OFFER AND WHO NEEDED TO BE ONE STEP AHEAD FROM THE OTHERS IN THE INDUSTRY, ALLOWING GREAT COMPETITIVE ADVANTAGE AND CREATE AN OUTSTANDING REVOLUTIONS IN THE LOGISTICS AS A WHOLE

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THANK YOU

MS NADIRA BT ISMAIL 2020706423

MS ZALEHA BT SAIDAN 2020916761

MS KHAIRUNNISA MD SAAD 2020712897