PptxGenJS Presentation

[Audio] Our fragrance collection, "Cannabis-Inspired Serenity", draws inspiration from the tranquil lifestyle of Chiang Mai and the EVD Prime Cannabis Farm. We emphasize the use of natural ingredients, avoiding actual cannabis, while focusing on the benefits of aromatherapy. This serene aesthetic, featuring cannabis-themed products amidst lush greenery, embodies the calming essence of our collection. These fragrances aim to promote wellness and tranquility in a modern context, appealing to those seeking natural alternatives for relaxation..

[Audio] The brand positioning and vision are centered around three core themes: Aromatherapy & Natural Living, Northern Thailand Essence, and Life Philosophy. These themes connect urban dwellers with nature, transforming lifestyle elements into distinct fragrance experiences. The images and descriptions showcase how the brand embodies the essence of EVD Prime Cannabis Farm, fostering emotional connections through scent. This approach not only enriches the sensory experience but also resonates with consumers seeking profound significance in their fragrance choices..

[Audio] Our fragrance collection, "Cannabis-Inspired Serenity", is built upon a thoughtful design concept that combines the essence of terpenes with the character of our aromas. We've carefully selected six key notes - Myrcene, Humulene, Pinene, Caryophyllene, Limonene, and Terpinolene - each with its own unique properties. Myrcene brings an earthy, moist grass aroma, reminiscent of a lush forest floor. Humulene adds a hint of hops and herbs, subtly bitter and herbaceous. Pinene evokes the freshness of pine needles, invigorating the senses. Caryophyllene lends a spicy, woody quality, like black pepper. Limonene brightens the mood with its citrusy zest, while Terpinolene rounds out the blend with fruity and floral notes. By expertly balancing these individual characteristics, we've created a harmonious whole that embodies the serenity and tranquility we aim to inspire..

[Audio] The emotional experience of Amba's fragrance collection is designed to evoke feelings of relaxation, serenity, and connection to nature. Its four key aspects - Relaxation, Clean Herbal, Earthy Grounded, and Citrus Lift - offer a range of benefits that work together to create a harmonious experience. Each aspect contributes to a mindful relaxation experience, whether simulating the freedom of a forest walk, revealing nature's unadorned beauty, strengthening our connection to the land, or maintaining balance between relaxation and upliftment. By emphasizing the importance of creating a balanced and gender-neutral environment, Amba's fragrance collection caters to a diverse audience seeking relaxation and mindfulness in their daily lives..

[Audio] The natural wellness line targets urban professionals aged 25-45 who prioritize quality and natural healing experiences. Each product is crafted to facilitate effortless integration of aromatherapy into their fast-paced routines. The range of offerings includes essential oil sprays for impromptu revitalization and scented candles for contemplative moments. By showcasing the synergy between these products and the target audience's lifestyle, we can successfully convey the advantages of our natural wellness line..

[Audio] The fragrance composition presents a harmonious blend of six essential notes, each contributing its distinctive features to form a captivating and pleasing scent. Myrcene establishes the foundation with earthy warmth and coziness, whereas Pinene evokes fresh pine serenity reminiscent of pristine forests. Limonene injects energy and prevents the aroma from becoming too dense, enabling Caryophyllene to impart complexity and persistence through warm undertones. Humulene lends authenticity and amplifies natural integrity, ultimately yielding a fragrance that embodies the spirit of cannabis-inspired aromas while guaranteeing a delightful experience..

[Audio] The "Packaging Design Concept" slide showcases Amba's Fragrance Collection, "Cannabis-Inspired Serenity," which combines matte glass and wood accents for a touch of nature with recycled and recyclable materials for environmental consciousness. Inspired by the tranquil lifestyle of Chiang Mai and the EVD Prime Cannabis Farm, the brand emphasizes natural ingredients and aromatherapy to promote wellness and tranquility in a modern context. The design concept reflects the brand's core values of natural simplicity and sustainability, carefully crafting each packaging design to enhance the tactile experience. Materials like matte glass and wood accents add a touch of nature, while recycled and recyclable materials showcase the brand's commitment to the environment. Visual elements inspired by skincare aesthetics aim to create an elegant and modern look, featuring a color palette of linen grey, forest green, and mist white, along with ample white space and minimal text. Elegant black lines or partial foil stamping further enhance the luxurious and sophisticated look of the packaging. By highlighting these design choices, Amba conveys its dedication to quality and environmental consciousness. This cohesive design language, focused on natural simplicity and sustainability, captures the essence of the brand and its product line..

[Audio] The fragrance collections at Amba draw inspiration from the tranquil lifestyle of Chiang Mai and the EVD Prime Cannabis Farm. Each collection is designed to evoke specific sensory experiences, catering to a wide range of preferences. With the launch of the "Amba Mind Garden" collection on Taiwanese TV shopping platforms, we emphasize the calming effects of our fragrances without using actual cannabis. The visual representation of the fragrance bottles surrounded by nature reinforces our brand's connection to tranquility and wellness. Our focus lies in promoting wellness and tranquility in a modern context, utilizing natural ingredients and aromatherapy to achieve this goal. By introducing these four distinct fragrance collections, we provide a unique sensory experience for our customers, allowing them to explore different scents and find what suits their individual preferences..

[Audio] Accurate record-keeping plays a crucial role in the fragrance development process, ensuring consistency in product quality and better inventory management. Transparency in recording data enables consumers to understand the origin and characteristics of each scent, thereby enhancing the brand's credibility..