Aligned Assignment One Kcom 328. Keitumetse L Motswenyane 34233857.
Contents. Company Background Media Coverage Visual Infographic Physical Advertisement Promotional Sale Activity References.
Company Background. Arechwaraganeng Funeral Scheme (Pty) LTD Is a cash pay-out scheme that targets individuals, immediate family, extended families and society group schemes. Its target audience are anyone from the age of 18 – 95. Arechwaraganeng was established in 2019, based in Taung, North West Province..
Media Coverage. The media coverage that we have chosen for Arechwaraganeng is the local newspapers. The newspapers are Tabea, Motsosakgang, Taung Daily News and Taung Voices. The reason why we chose local papers is because they are easily accessible. The newspaper can be grabbed at all government institution from local clinics, Hospitals, departments of labour, SASSA, Justice, Magistrate Court, Health and local Supermarkets..
Local newspapers are convenient because they can reach each and every individual from the out scats of the deep rural areas of Taung. They are free and local newspapers that have an advertising block for local businesses. People in the rural are enjoy these newspapers because they cover local content. The newspaper are for the people and the people believe so much in the newspapers. The journalists are known by the people and people in the rural areas believe in what they see and who they know..
Visual Infographic. nooo'.
PLANS 6 months waiting period, the waiting period ends when the seventh consecutive premiums is received for life insured. SINGLE PLANS Single person 18-64 for the cover of R10 000 with a premium of R42.Cover amounts range from R10 000 to R25 000. Single Plan covers from 18-95. FAMILY COVER Member, spouse & 6 children premiums ranges from R160 for R20 000each. Plans from people over 18-95. SOCIETY PLANS 1 + 5 persons under 65 with R120 a month pay-out R10 000 for each member.1 + 9 persons under 65 with R290 a month pay-out R15 000each. Society covers from 18-85.
Promotional Sales Activity. The advertisement is to brief clients on what the company is about. They need to their product and be aware that they are all invited. Advertisement make it easier for the company to explain and worry if the clients are aware of the product. To make existing and potential clients understand the product better and make it more appealing..
References. Burgers. C, E Konijn , Gerald. J & Marlien . A. (2012) International Journal of Advertising, Volume 34, Issue 3 Myers. J & J. Jung, 2019 Journal of m arketing communication, Volume 34, Issue 3 www.tabea.co.za www.canva.com.
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